Why You Can’t Ignore Mobile Marketing

In the seven years between 2013 and 2019, worldwide mobile traffic increased by 222%. In the third quarter of 2020, traffic from mobile devices generated 50.81% of global Internet traffic, and mobile tech trends continued to skyrocket. From these stats, you can see that traffic originating from mobile devices is on the rise. For marketers as well as business owners, this means that it is necessary to make sure that people who access your website from their smartphone or tablet have the same experience as a person who is accessing your site from a laptop or desktop.

People Prefer To Shop Online

Online shopping has been around for several years. However, over the past year, it has gained popularity and has become the norm rather than the exception.

While the first generation of online shoppers would prefer accessing the eCommerce sites from their PCs, now people prefer to shop using their smartphone or tablet. They expect to be able to make their purchases via an app as this provides a seamless, mobile-friendly experience as opposed to having to access the shop’s desktop site.

The Mobile Device Is The New Shop Assistant

Consumers nowadays are informed and thoroughly research what they want to buy before they even set foot in a shop. Also, they will prefer to use their smartphones to assist them in making purchasing decisions instead of asking a shop assistant. In fact, studies reveal that 84% of in-store shoppers use their mobile devices when making a purchase.

With most shoppers having their mobile device at close range while in malls, this provides a great opportunity for other shops in the center to serve notifications to people’s phones based on their preferences and where they’ve shopped before.

People Want Easy Answers

When researching products and/or services that they want to purchase, people don’t want to have to work and want to find the easiest solution in the least amount of time. Taking out a smartphone from a handbag or pocket and quickly typing in a search query is simpler than going to a laptop, which is why this is the preferred method of looking for things that they need.

Mobile Marketing Trends For 2021

If you would like to succeed in mobile marketing in 2021, there are some trends that you can’t ignore.

Optimize Videos

For several years, video marketing has consistently been the most effective traffic source, especially on mobile devices. This year, it projected that over 75% of mobile traffic will come from videos so this is a good option to invest in.

Mobile Advertising

Mobile advertising is set to generate far more click-throughs than ‘normal’ digital advertising. This means that you should be putting together a budget for this in your overall marketing plan.

Invest In A Mobile App

As we mentioned earlier in this article, more and more people prefer to shop via their mobile devices and want apps to help them facilitate this process. They also use apps for just about everything and will play to win online, watch movies and chat to friends via popular apps. If you have eCommerce as part of your sales strategy, you need to consider investing in an app seriously too.

In What Ways Can Technology Be Helpful to Public Safety Agencies?

Improvements in technology have revolutionized how public safety agencies operate to make towns smarter and safer. This means enforcement agencies can stay one step ahead of criminals by using new ways to prevent and detect crime. Since the cat-and-mouse game between criminals and law enforcers is never-ending, it means public safety agencies need to keep readjusting to new technologies. 

Governments and businesses alike need to deploy emerging technologies to avert threat situations from happening. This can be in the form of biometric technology for access control or detection and alert sensors. Such measures will curb or lower the amount of potential loss, injuries, and damage. Below are how technology can change how public safety agencies view and think about enhancing stringent security measures.

1. Smart Audio and Video Surveillance

Video surveillance has existed for many years and has evolved with better functionalities. Thanks to technology, we now have smart technology and new audio capabilities. These systems are more effective and actionable and can be integrated with municipal systems. Improved technology systems from 10-8Systems.com can provide safety agencies with up-to-date software systems to fight against crime. In many cases, drawbacks like poor-quality imagery and slow data retrieval can hamper law enforcement agencies’ efforts to protect citizens. Improvements in smart audio and video capabilities can detect vehicle license tags for better public safety. Additionally, these high-resolution cameras can even sharpen in on potential suspects as well.

2. Biometric Systems

In recent years, many businesses have adopted the use of biometric systems in their workplaces. Biometric systems are designed with capabilities that can identify individuals based on various aspects. Such may be based on facial features, fingerprints, gaits, iris patterns, and voiceprints, among others. The biometric device is then linked with a back-end system; This system compares these features to a database of known people for positive recognition.

3. Robots

Public safety agencies can also use robots for enhanced protective measures. These next-generation robotic cameras can deliver audio and video surveillance of potential crime scenes that might be dangerous or too challenging for officers to reach. Additionally, these robots are even throwable, which means they can withstand a 25-foot drop. These devices run on an electric motor and are equipped with high-tech wheels that can navigate rough terrains. They are also equipped with artificial intelligence and can transmit critical information to human officers. This comes in handy, especially in situations where invaders may compromise a law officer’s safety.

4. The World of Artificial Intelligence

AI has experienced a lot of expansion. This means more data is being collected, analyzed, and generated and can offer valuable insights in a law enforcement context. The process of deriving actionable insights from an extensive database of information is time-consuming when done by humans. This is where AI (artificial intelligence) comes into play. AI can support many police technologies efficiently through technologies like biometrics and facial recognition.

Additionally, officers can use AI in crime-mapping. Processing this data offers valuable insights and can even pinpoint high-crime areas. This means law enforcement officers can monitor the areas more keenly and deploy additional resources to the mentioned areas.

5. Mobile Technology

The use of mobile technology provides calls, emails, texts, and GPS location information, which can be used to solve cases by law enforcement organizations. Since smartphones are widely used globally, the information they contain can give officers a starting point during investigations. In many cases, such information leads to arrests, which is derived from mobile device usage. With advanced digital forensics technology, officers can find subtle links between suspects and their crimes. Without the use of mobile connections, this might go unnoticed. Additionally, mobile technology speeds communication between citizens, officers, and agencies.

6. Drones

In recent years, the use of drones – also known as unmanned aerial vehicles (UAVs) – has increased significantly. Many public safety agencies across the globe are using drones to help them in their day-to-day operations. Drones can be used for rescue operations, crowd monitoring, gain aerial vantage points for crime scene work, and more. Some more improved models are designed with thermal imaging or 3D mapping software, which offers geographical location precision to the surveyed areas. Additionally, many drones are also equipped with zoom cameras. These cameras are valuable since they can deliver actionable and real-time information, especially in high-risk and dangerous situations.

In the 21st century, law enforcement agencies are dealing with plenty of things to ensure public safety. This is why they need solutions to help them manage their challenges when building links back to their communities. With the right technologies, public safety organizations can take the necessary steps to foster better enforcement and crime prevention.

9 Apps That Will Increase Your Business Productivity

Have you ever felt as if all your energy left you at once? This happens when you are exhausted and have no power to go on and achieve your goals. We are humans and feeling tired is a normal thing. However, it should not prevent us from living our lives and reaching the established goals.

Today, business executives must work harder than ever, and that often ends with procrastination and exhaustion. Fortunately, lots of new things are being developed to ease our lives. Similar to numerous study help platforms that are designed to ease the academic burden, a few useful apps can help executives boost their productivity.

If you wonder what these apps are, we’ve prepared a review for you in a similar fashion that we do our EssayService review on the best writing services. Read on to find out more about these apps.

Evernote

The app is well-known among business people as a note-taker, but it can actually help in other ways, too. It is hard to memorize all the stuff that needs to be done. Actually, it is often beyond learners’ abilities. Evernote is a great app to take notes and set notifications of important events.

Just write a short note on your smartphone and it will never get lost. Also, Evernote allows for creating to-do lists, agendas, and writing memos right on your smartphone. If it’s not a productivity saver, we don’t know what really is.

Zoom

Zoom has really become an app of the year, allowing millions of businesses to survive the lockdown and continue their operation. However, this app has also saved lots of office workers from procrastination.

Thanks to this app, you can continue your normal business activity wherever you are. With a stable Internet connection, you can discuss the project details with your teammates, attend online video classes, and so on. 

At the same time, Zoom allows you to save time, money, and energy since you can connect with other people in the blink of an eye.

RescueTime

We often feel as if we need to rescue our time from being ruthlessly consumed by social media and the Internet. RescueTime is one of those apps that track the time we spend on our mobile devices.

Actually, RescueTime does more than that. It has on-screen reminders and website-blocking features that help you stay busy with the stuff you really need. You can monitor your Internet activity, read the analytics, and program the app to help you prioritize your goals.

Asana

To successfully manage your projects and keep all your assignments easy to track, consider Asana. This app works both for students and business people. It is a perfect calendar of all your assignments and tasks due, so you can plan your days and weeks better.

Asana is great as it can connect several team members working on the same project. Also, each project gets its work progress report that is easy to share with other partners. To boost your productivity and not miss anything, you can program Asana to send you notifications and reminders.

Trello

Another project management app that can help you organize, manage, and update all your assignments and tasks is Trello. This is a very useful and simple app that allows you to create boards with the tasks and invite other people who work on them too.

This app is ideal for those who want to have all their assignments due within a week, month, or year clearly visible on one board. You can also tag these tasks using different colors that help in prioritization. A drag-and-drop feature contributes to the user-friendly and easy-to-navigate interface Trello has.

Todoist

This app is great if you need help in creating a perfect to-do list. Using it, you can create great plans for days and weeks in a digitized format. It also has a user-friendly interface that makes your task planning process a lot more comfortable.

Also, Todoist is great if you need to organize your older or newer tasks and add deadlines. It is useful if you need to prioritize your tasks, leave comments, and even create a step-by-step to-do list.

Pomodoro

Pomodoro is the best app to organize your working time. If you feel distracted or if it is too hard for you to put yourself together and start working, Pomodoro could be of great help.

This app helps you separate your time, splitting it into activity periods and breaks. For example, you can program the app to notify you of a 5-min break each time when a 25-min activity period ends. Thus, you’ll have time to work, while keeping a healthy balance between your work and rest.

Focus@will

If you are looking for something unconventional to boost your productivity levels, it can be Focus@will. This app is built to create a personalized sound profile for each user. It tailors productive music to your musical tastes, helping you to focus better.

The app creates your profile based on the analysis of the way you think, how you approach challenges, and what distracts you. This is an ideal app for people working in common or shared areas with lots of noise.

IFTTT

This amazing app can boost your productivity at once by connecting various apps and programs and turning them into a perfect environment for work. For example, you can download IFTTT if you need to command your email attachments to be saved to Google Drive.

The scope of this app’s functions is immense. It actually helps to reach for deeper integration between different apps. Thus, you save your time and improve productivity while benefiting from the automation of a new level.

Wrapping Up

These nine apps are not the exclusive list of tools that can improve your productivity. Yet, they surely rank among the top apps for boosting your working energy while saving your precious time, each doing it in a different way.

Top Five Smart Devices for Home Automation

Technology no doubt has changed the course of our lives, as it brought improvement even to our homes. Smart home technology is becoming popular because of its convenience and accessibility.

Smart home apps can be classified into two types. A single-tasking app is designed to perform one task and for one specific device only. Meanwhile, a multitasking app takes control of the entire system of your home.

The use of these apps depends on the preferences of consumers. Some want to use a single-tasking app because it is safer. On the other hand, some users want the multi-tasking app simply because it is more convenient. 

Let’s look into the top five mobile apps that will make your home smart.

SmartThings

SmartThings allows users to control appliances such as washing machine, air conditioner, refrigerator, and dryer. Users can check the status of the devices, change settings, and receive notifications. Most of the home devices are compatible with this app, making it convenient for anyone. 

SmartThings is a free app from Samsung and is available on the Apple, Google, and Windows app stores. This app will allow users to receive notifications about what is happening in their home wherever they are. Users will also be given alerts on situations such as smoke or unwanted entry into your home

In addition to this, SmartThings is capable of capturing video footage if there is a camera installed.  To sum it up, this app can control devices with just a tap of your finger. 

Google Home

Google is a tech giant that has provided users with a great home app choice.  Google Home is an app that can be found both on Android and on iOS.

The best feature of Google Home is that it provides users shortcuts in controlling, organizing, and managing tasks. These tasks include turning lights on, getting the news of the day, or even checking the weather. A lot of actions can be done with a single command.

Moreover, Google Home enables you to send texts, make phone calls, or even play music.  It is versatile and can do multiple types of tasks and commands, making it a reliable app for your home.

MyQ Garage & Access Control

MyQ Garage & Access Control empowers you to open your garage door just by using your smartphone. It is a great choice in automating garage features even when you’re not at home.

Using this app, you can set alerts and schedules for any activity. You receive notifications via text or email to know if your garage is being compromised.

You can take full control of the lights and doors to protect your tools for garage seen in reviewerst.com. MyQ Garage & Access Control allows you to provide access even to a MyQ guest.

SimpliSafe

Simplisafe is a smart home app that allows you to access your security alarm anywhere. You can receive notifications and updates to keep tabs on your home even if you are away.

One of the highlights of Simplisafe is that professionals take charge of monitoring your home around the clock.

If Simplisafe detects any emergency in your home, the professionals will immediately contact you. You can guarantee the safety of your home by using this smart security app.

Palgate

Installing Palgate in your smartphone enables you to open your garage door using a Bluetooth network. Palgate easily connects to the control system of your garage door without using an Internet connection.

Just like the features in guruchoicelab.com, Palgate uses different commands in controlling the garage door to ensure that your essential garage products are safe.

You can even customize access management by adding and removing other users. Palgate uses a simple interface where you can open your garage door even when your hands are full.

With a lot of home apps available in the market, it is best to consider how you’d want to control the functions in your home. The apps we rounded up in this article perform similar functions, so be sure to look at each app closely to know its best features. With a little research, you’ll find a good and effective home app that will fit your needs and will give you a seamless home experience. 

Are All PCs Good for 3D Modeling?

All tools that are used for 3D modeling are intensive, to say the least. Some examples of those tools are Maya, 3D Max, AutoCAD, and Revit. A good CPU is required when working with these programs. The reason is that these tools can make a significant workload on your RAM and CPU that needs to be brought to a minimum. It is also required for that very reason to have large storage and a high RAM. 

The best would be the computer that has a relatively large screen size and a higher resolution. Gaming laptops usually have great performance and graphics that will suit your 3D modeling needs. All that being said, the question arises, are all computers good for 3D modeling? If you were pondering over and seeking answers for such a puzzle, then this article is for you. 

PC Multiple-Core or CPU Highest Clock Speed?

3D modeling will require you to be in front of your computer and to sit patiently and manipulate the 3D software. The software you are interacting with uses the hardware that is running on differently. Meaning, the calculations processing of the PC is different than on the CPU core. 

To elaborate, the computer not being able to offload other cores, which leads to having a multiple-core PC will not improve the speed of processing. It would be wise not to focus on a PC or laptop that has multiple cores but to search the one with a CPU that possesses the highest clock speed. 

What is Needed for Faster Performance?

The CPU performance with the multiple cores does have the highest speed score, however, the heat limits and power consumption could affect the overall workload. The more cores the CPU has, the laptop or PC is more power-hungry as a result. 

More heat is produced, which could be affecting the efficiency as well. For that reason, it would be wise not to go overboard. Because the more cores the CPU has, the lower the clock speed is, while fewer of them make the process much faster. 

How to Choose a Machine for 3D Modeling?

There are two choices as far as building your workstation. The first would be to build your own PC. The second is to purchase a machine with all specs already built-in. No matter if you are looking for the best laptop for 3d modeling or the best PC, both options have their pros and cons. For instance, building your PC will let you customize the hardware while at the same time, the price might be a bit high. So if you have a budget, you could try out this option. In case you would like to save up some money, there are few things to focus on when looking for already built-in laptops or PCs. Look for appropriate RAM, CPU, and graphics card. 

Graphics Card

Graphic cards would process the visuals and the outputs of the monitor. While some CPUs do not have their graphics chip built-in, some do. The computer, which is good for 3D modeling, does not need an additional GPU attached to the monitor. In case your processor has graphics that are integrated, the output goes from the display adapter to the motherboard. 

If you are planning to do video rendering, graphic design on your computer or to conduct 3D rendering, machines with discrete GPU are the best. Have in mind that a discreet CPU is not integrated into the CPU and that it comes with its circuit board, which needs to be plugged into the motherboard of the PC express slot. 

Assembling a “Perfect” PC

In some cases, building up your own PC can be less expensive than buying an already pre-built system. Although rare, it is still possible. The advantage is that it will give you more freedom when it comes to the parts you want to get according to their performance and price. 

Assembling a PC can be quite an intimidating experience if you are doing it on your own, although there are many tutorials online that can help with such a task. Before deciding to build up your own PC, it would be wise to do the research first. Here are some of the components you might need in case you are considering to find everything on your own:

  • Computer case
  • Cooling
  • CPU 
  • Graphics card
  • Input devices like keyboard and mouse
  • Memory
  • Monitor
  • Motherboard
  • Operating system
  • OS
  • Power supply unit
  • PSU
  • RAM

Many PCs and laptops are at your disposal, and many of them can handle your 3D modeling experience. If you are searching for one, it would be wise to dwell on this information and according to it, make the best possible decision. After doing some educated research, you will surely be able to obtain the machine that will be able to sustain anything you throw at it. 

How to Map Your Sales Territory Effectively

Businesses spend a lot of time and money to create the perfect products and services to sell to clients. However, it can be difficult to determine if the business is thriving without the use of a sales territory map. We will be discussing the benefits of using a sales territory map and how to create one.

What is a Sales Territory Map?

This type of map is a way for your employees to assign sales based on the area. It gives the sales team a plan of action in regard to where they will be focusing their efforts, and which areas still require claiming. This will make it easier to determine where your team is at all times and to ensure that sales reps are not overlapping each other while they work. Your team members will also appreciate the use of a sales territory map because they will be receiving new leads at a consistent pace. This gives them more opportunity to collect bonuses and earn promotions. The benefits of using a sales territory map include increased sales, rising above the competition, identifying new customers, and better serving existing customers.

Using Mapping Software

Mapping your sales territory can be done with the use of mapping software Maptive.com, powered by Google Maps, is a good example of mapping software that can help you achieve data leads and improve your sales numbers. There are a few different steps that should be followed in order to achieve your ultimate sales territory map.

Step 1: Create a Custom Map

Creating a custom map is simple, as all you have to do is enter your location data into the software. When creating a sales strategy, the data will usually include information about the item or service purchased and the area where the customer lives as a minimum. This data can be manually entered or imported from a spreadsheet.

Once the data is uploaded, you can customize your map. For example, you can use the filters to show certain data types and hide outliers to analyze the numbers accurately. You can also use tools to help you organize and analyze your data to suit your needs.

Step 2: Use the Boundary Tool

Maptive offers users a boundary tool, which makes it easier to divvy up the information. You can create boundaries based on zip/postal codes, cities, states, or countries. If these options don’t work for you, you can create custom boundaries and draw them in yourself. This is a good method for sales teams who have previously worked within certain areas that are not contained in established boundaries.

At this point, you can incorporate demographic data into your selected regions. This data includes statistics about the population’s: race, age, education, gender, median family income, and others. By examining this data, your sales team can determine who their customers are, and how they can adjust their advertising to appeal to potential new clientele.

Step 3: Use the Heat Mapping Tool

Heating mapping is another tool that you can try out. This tool allows you to plot your sales on the map so you can see which areas are generating more revenue for your company. The data is coded with colored circles, indicating how dense the sales are in that area. When the sales density increases, the circle changes to red. Any areas on the map that are not red are opportunities for you to expand your marketing campaigns.

Step 4: Use the Route Optimization Tool

After using the boundaries and heat mapping tools, you will better understand which areas are doing well and which ones could use some more attention from your company. This is when you can use the route optimization tool to your greatest advantage. This tool will allow your sales representatives to plan the best route that they can take between client meetings. On a typical day, the sales rep might be attending meetings all over town. This tool will cut their commute time in half, giving them more time to spend with potential clients. You will be able to plan the shortest route to get to multiple locations, and you can also check the projected ETA to ensure that it is the most efficient use of time.

Useful Phone Apps for Small Business

The financial and business worlds rely on the Internet, as people rely on oxygen. It is indispensable. Thus, those who want to start a new small business or find themselves in urgent need of help should look for the right technologies. Running a small business with a few practical apps can be so much easier than you used to think. The thing is, you need to research the market and find applications that can be the perfect fit for your purposes. We are here to help you with this goal. Here is the list of the most useful apps for small businesses for any life, occasional and professional purposes. Let’s start!

Cloud apps

You can use Dropbox or Google Drive, but using at least one of them is a must. From small fashion brands to service organizations like academic helpers, businesses use the cloud to keep their files in order. A cloud is a perfect way to store and secure all your important documents. It is also a great way of communication with your colleagues. Any holder can have private access, and everyone who needs to work with certain documents can reach them at any moment. A cloud is also a good way to make sure you will not lose anything important. Even by deleting files, you have a while before the cloud actually erases them. Also, check cloud upgrades versions specifically aimed at business. They can be pretty helpful to you.

Grammar.ly

Let’s not underestimate the power of grammar in business. In the times when most of our communication is held via emails, having exceptional grammar skills is crucial. After all, your writing, ability to choose the right words, and express them in a nice manner is what makes the first impression on your potential sponsor, business partners, customers, and everyone else. You do not need to panic and think about outsource business writing every time you need to write a pitch or a promo. You would not come to a business meeting in your Saturday clothes or your hair in disarray. Posting business promotions with good grammar and style mistakes is just as important. Grammar.ly is a perfect paper helper. It can underline, edit, and offer alternatives. You can use it as an extension or keyboard on mobile devices. It is free, though there is a paid premium version. 

FreshBooks

Doing accounting has never been that easy. FreshBooks can be a perfect solution for every business owner who is dreading the day they need to look through their books. This app will make your work so much easier and way more comprehensive than before. First of all, it has a very user-friendly interface, so you will not feel confused or lost in it. The app also offers a number of truly amazing features, like expense or time tracking, invoicing, or storing your business reports. It looks simple. It does all the groundwork for you, so all your bases are covered. What’s more, it can be integrated with all the major platforms, like PayPal, WordPress, and others. Hence, it can make your life very easy to bill your clients or make payments yourself. Of course, if you want to learn more about accounting, you can order a paper on it, but first, read these speedypaper reviews to see what you are paying for. 

LinkedIn

Every entrepreneur needs to expand their professional network. This is why we have LinkedIn. It is a perfect platform to seek professional help, advice, connections, and inspiration. This app is similar to all social media sites we know. However, LinkedIn is strictly about professionalism and work. People are always looking for professional connections there. Whether they are looking for writers with requests like, “who can do my marketing whitepaper for me?” or designers, or markers, or more, you can find them there. A search for new employees or partnerships was never so easy. Just seek other businesses in your niche and write them. It can also be a good marketing tool, whether you want to promote yourself or your business. Overall, having a profile on this platform will not do you any harm. On the opposite, it will give you and your business the exposure it needs. 

PayPal

These days, no single respected business can go around without an online payment system. PayPal here is one of the best and most popular systems to use. It’s convenient, fast, and super simple. What else to wish for? If you register your small business there, you do not have to pay any monthly fees, which is a very generous gesture on PayPal’s behalf. What’s more, by registering on PayPal, you are making your customers’ lives much easier. Now they can pay for your products by just pressing one button. We all know how much we love a simple payment method. 

7 Reasons Your Business Needs CRM Software

CRM means Customer Relationship Management and it is a scalable software that has grown to become one of the best customer care support programs in the world. CRM software is therefore a program or app designed to cater to the needs of your customers in one single, automated platform. With this software, you can save hours of time and energy by automating all customer interaction efforts like email marketing, complaints handling, and leads generation, through automation and without removing your personalized touches. The software simply fosters relationships with customers and at the same time improves your sales and customer retention at a very low cost.

What are the Reasons Your Business Needs CRM Software?

The following are reasons why your business needs CRM software;

  1. It boosts sales while nurturing new business leads.
  2. It creates a better understanding of your customers
  3. It improves your business workflow.
  4. It boosts your customer support.
  5. It maximizes your business marketing resources.
  6. It helps develop best practices
  7. It reduces or eliminates certain errors

CRM Software Boosts Sales and Nurtures New Business Leads

The main benefit of cloud-based platforms is that they will help you streamline your sales while boosting revenue. It will help you capture the much-needed leads from your website and also track them throughout the entire sales procedure. Here will always be new contacts stored by your CRM, hence you can easily rack and nurture prospective buyers throughout the business’ sales funnel.

It Creates Better Understanding of Your Customers

The best way to understand your customers and serve them better is to learn about their needs and wants. You don’t have to call each customer and start asking them unending questions about their needs when your CRM can gather their information and analyze such to gain valuable insight to help you personalize your service and products to meet their demands. CRM will constantly monitor customer behavior and analyze them to discover the major influences of their decisions. 

It Improves Your Business Workflow 

There is always room for improvement in your business sales and marketing procedures. You don’t have to rely on the old, manual ways of using spreadsheets and sticky notes ha reduce productivity. The CRM software will help you create a simple workflow ha you and your team can stick with on regular basis. I will improve the efficiency of your team by offering a platform for sharing information and solving problems.

It Boosts Your Customer Support

Customer support remains the number one backbone of any business.  Installing CRM software in your business operations will help increase customer retention rates and in the long run, increase Return on Investment (ROI). 

The software will create and give access to the detailed information of every customer in the system to your team. With this, online history alongside their order info and past interactions with the company. You will easily understand the situation each customer has gone through. The CRM  will collect customer data in one place and you can segment them based on their needs and specific interests,

It Maximizes Your Business Marketing Resources’

Small and medium-size business always mention their struggles with scarce resources. With office automation service rendered by CRM, you can do much more because the software will handle all the heavy duties. As a result of this, businesses can deliver high-level services and remain in the competition.

Today, we can deploy technology to handle most admin tasks, protect records, and even do follow-up on any customer. You will have more time in your hand to deal with other issues.

It Helps Develop Best Practices

It is important for small and medium businesses to constantly find ways of remaining productive and efficient. They must also keep doing everything possible to keep costs down while maintaining a decent profit margin. 

The ideal personalized CRM software will help you identify and also implement the best practices that will keep all staff on the same page. Obeying these best practices will help you hire the best brains or staff in the industry and will also help provide them with the right tools for more rain and to speed them up in meeting new and old challenges ahead. 

When the right customer relationship management software is put in place, you will have everything you can to create some delight in your customers and delighted customers will drive sales in the long run.

It Reduces or Eliminates Certain Errors

Sometimes you give a potential client some estimates, only to realize that the estimates are filled with errors or miscalculations. It is the function of CRM software to create reports such as quotes for you after working on the statistics, thus removing any likelihood of human errors. One of the most embarrassing things you can do to your clients is to ask for the withdrawal of quotes earlier sent because of your errors. You don’t want to lose a business deal forever, hence you must deploy CRM software to generate original and accurate quotes.

Conclusion

There is no aspect of a small, medium, or large business ha CRM will not make a positive, lasting impact, especially when the right, personalized software is used.  Most people will say ha CRM is useful in sales and marketing only but you will soon realize how important it is in IT, logistics, and accounting. I can even make your work in these areas a lo simpler as more staffs begin to share vital and useful information on customers.

It is easy to underestimate the need for a healthy and sustainable customer relationship but a CRM software will quickly tell you how an old customer can become a lead to generate new customers. It doesn’t cost much to deploy CRM software in your business, you just have to research through the packages and see he one ha appeals to your business. Fortunately, CRM software is scalable, that is, you can always upgrade from one package to another, as your business expands and you begin to create new goals and objectives.

Situations That Virtual Private Networks Can Help You With

A VPN usually has one primary role, masking your online activity when connected to public Wi-Fi. The VPN will forward your browsing activity to your VPN provider instead of your internet connection provider. The VPN allows you to access your business network from home without leaking sensitive information to prying eyes. If you are wondering which particular situations you will need to use VPN, here are a few of them:

Public Wi-Fi Threats 

You walk to a café, open your laptop, and connect to the free Wi-Fi available there. You are so happy that the connection isn’t buffering. You decide now is the perfect time to check on your friends, finish some office work you left pending, and maybe order a few items you had intended to order online. You spend around five hours there, very happy, and later walk away, proud that you had done a lot without any charges.

What you don’t know is that all that time, you had all your information out in the open that anybody with the right skills would have quickly tapped into your browsing details and maybe laid their hands on your credit card information. The next thing you know, there has been a massive withdrawal from your account you are not aware of. A VPN would be your savior to avoid such security loopholes. Sto Adams from Net Geek Pro says that having a VPN-concentrator is becoming more and more important to businesses these days when many people are working from home. The piece of hardware ensures the secure management of data flow from different users, some of whom use public Wi-Fi. From small to large, businesses can protect sensitive and confidential data from falling into the wrong hands.

Accessing Restricted Content

Have you ever visited YouTube, so excited to watch a particular video only to find out that your country has been blocked from viewing it? This is common. Well, streaming services like YouTube usually have millions of viewers watching videos from different locations, and due to copyright restrictions, some contents are blocked from being watched in certain countries. When you live in such a state, then a VPN is your best solution.

The VPN server’s address replaces your IP address, and the video providers cannot pinpoint your exact location on the globe. You can, therefore, watch a US limited video even from Africa. Don’t let your country’s regulations prevent you from accessing all the information and fun that people in other nations are having.

When Making Bargains On Online Transactions

When buying something abroad or even traveling, sometimes your location can attract extra charges. For example, when you are in India going to Rome, you might be charged an additional fee when making a hotel booking. However, if your IP address shows that you are in Rome, you can easily evade the extra charge and make your travel experience cheaper. VPN will always make sure that your exact location cannot be pinpointed, and hence you can utilize such an opportunity.

VPNs can be useful when you need online privacy and security, especially when using public connections. They can be used by individuals as well as businesses who value data security. The above are just a few of the many situations where a VPN can help.

Awesome Gmail Features You Probably Didn’t Know

A lot of people have one goal when it comes to their email. They just choose the right email service, set it up and that’s it. Most of them are not even interested in many different features one has to offer.

On the other hand, there are those curious users that are always looking for something hidden and at the same time beneficial for their email. It can either be an interesting feature or an overlooked trick that makes things much more exciting.

This type of obsession may lead you to some spectacular discoveries. If you are currently using Gmail and you haven’t uncovered anything interesting yet, check out our list of things that cannot be spotted easily.

Hidden Gems Of Gmail

Switching Accounts

This option is available to iPhone users for quite some time, but now, those who have Android phones accounts can do this too! This is a great alternative for those who have more than just one account.

The feature is called swipe-to-switch which means that it enables you to swipe (both up or down) on your Gmail Account avatar that can be seen in the top-right corner and to switch between Gmail accounts. Once you do this, the icon on your first profile will be changed.

Free Phone Calls

There are many applications, such as Whatsapp, Viber, Facebook messenger, etc. Even Microsoft allows you to do this, through Outlook, however, you have to leave the program and go straight to Skype.

With Gmail, things are much simpler. All you have to do is to press ” Make a call “, at the bottom of the screen and just insert the number you wish to contact. Then you’ll be connected through your webcam microphone. All calls to Canada or the United States are free for the time being. 

We Bet You Didn’t Know This Either!

Restore Things

Many people have accidentally deleted something they weren’t supposed to. Don’t worry. Even if this happens to you, those deleted events can luckily be restored. How, you wonder… There are a few easy steps that have to be taken.

  1. Go to your Calendar and open My calendars list
  2. Hover over the calendar and next to the name, press the Down arrow Trash
  3. Go to the box that is placed next to the event you want to restore and do one of these things: click Restore selected events if you want to restore deleted event or click Delete Forever if you want this event to be gone forever
  4. If you want to remove every single event, just press Empty trash now that’s placed at the top

Mute Fiddling Conversations

Most of us are constantly bombarded by boring, insignificant spam emails or at times someone may send you an email chain with a bunch of people you do not even know. Then you start receiving their replies and you suddenly realize you are stuck in a never-ending cycle.

How can you escape from it? Fortunately, Gmail allows its users to simply silence any conversation that is irrelevant to them. All you have to do is to select that boring email and tap on the three-dot icon on the bar above. If you do this, you never see these emails again because they will go directly to the archive. 

Undo Sent Messages

How many times have you unintentionally sent a message to someone? It has probably happened a lot. Well now, thanks to Gmail, you can easily correct this mistake by utilizing the undo-send button.

This is probably one of the biggest benefits that Gmail has to offer. Firstly, it was just a tester from Google Labs. In the meantime, it has received a lot of positive reviews and comments from the user, hence, they decided to turn it into a feature.

If you want to use it, just go to the “General” option and press the “Enable Undo Send” button to cancel the message. Once you send an email and you will notice an undo link in a yellow floating box. Just click on it and you will be presented with two options – to delete it forever or to re-edit it. 

So Many Wonderful Features!

It’s easy to see based on this list that Google (Gmail) is taking care of its users by simplifying email management. Now, you do not have to spend hours and hours searching for different options.

Additionally, Gmail is great because it is packed with numerous amazing features. And to think we named only a couple of them. Needless to mention, that you can use them in your marketing activities, all you need to do is to get a few established Gmail accounts, Accsmarket might help you with that. All these elements make this service even more outstanding than it appears at first glance. So what are you waiting for? Go and explore it!