Useful Phone Apps for Small Business

The financial and business worlds rely on the Internet, as people rely on oxygen. It is indispensable. Thus, those who want to start a new small business or find themselves in urgent need of help should look for the right technologies. Running a small business with a few practical apps can be so much easier than you used to think. The thing is, you need to research the market and find applications that can be the perfect fit for your purposes. We are here to help you with this goal. Here is the list of the most useful apps for small businesses for any life, occasional and professional purposes. Let’s start!

Cloud apps

You can use Dropbox or Google Drive, but using at least one of them is a must. From small fashion brands to service organizations like academic helpers, businesses use the cloud to keep their files in order. A cloud is a perfect way to store and secure all your important documents. It is also a great way of communication with your colleagues. Any holder can have private access, and everyone who needs to work with certain documents can reach them at any moment. A cloud is also a good way to make sure you will not lose anything important. Even by deleting files, you have a while before the cloud actually erases them. Also, check cloud upgrades versions specifically aimed at business. They can be pretty helpful to you.

Grammar.ly

Let’s not underestimate the power of grammar in business. In the times when most of our communication is held via emails, having exceptional grammar skills is crucial. After all, your writing, ability to choose the right words, and express them in a nice manner is what makes the first impression on your potential sponsor, business partners, customers, and everyone else. You do not need to panic and think about outsource business writing every time you need to write a pitch or a promo. You would not come to a business meeting in your Saturday clothes or your hair in disarray. Posting business promotions with good grammar and style mistakes is just as important. Grammar.ly is a perfect paper helper. It can underline, edit, and offer alternatives. You can use it as an extension or keyboard on mobile devices. It is free, though there is a paid premium version. 

FreshBooks

Doing accounting has never been that easy. FreshBooks can be a perfect solution for every business owner who is dreading the day they need to look through their books. This app will make your work so much easier and way more comprehensive than before. First of all, it has a very user-friendly interface, so you will not feel confused or lost in it. The app also offers a number of truly amazing features, like expense or time tracking, invoicing, or storing your business reports. It looks simple. It does all the groundwork for you, so all your bases are covered. What’s more, it can be integrated with all the major platforms, like PayPal, WordPress, and others. Hence, it can make your life very easy to bill your clients or make payments yourself. Of course, if you want to learn more about accounting, you can order a paper on it, but first, read these speedypaper reviews to see what you are paying for. 

LinkedIn

Every entrepreneur needs to expand their professional network. This is why we have LinkedIn. It is a perfect platform to seek professional help, advice, connections, and inspiration. This app is similar to all social media sites we know. However, LinkedIn is strictly about professionalism and work. People are always looking for professional connections there. Whether they are looking for writers with requests like, “who can do my marketing whitepaper for me?” or designers, or markers, or more, you can find them there. A search for new employees or partnerships was never so easy. Just seek other businesses in your niche and write them. It can also be a good marketing tool, whether you want to promote yourself or your business. Overall, having a profile on this platform will not do you any harm. On the opposite, it will give you and your business the exposure it needs. 

PayPal

These days, no single respected business can go around without an online payment system. PayPal here is one of the best and most popular systems to use. It’s convenient, fast, and super simple. What else to wish for? If you register your small business there, you do not have to pay any monthly fees, which is a very generous gesture on PayPal’s behalf. What’s more, by registering on PayPal, you are making your customers’ lives much easier. Now they can pay for your products by just pressing one button. We all know how much we love a simple payment method. 

What Startups Should Do When a Software Problem Happens

Fixing a software problem can be a huge headache for many startup owners. However great the technology may be, it’s only great while everything works spotlessly; otherwise, it will just waste your time and resources. If you are experiencing a software problem within your startup, here are some of the steps you should follow to fix it as soon as possible and with the least amount of stress.

Find out What the Problem Is

It doesn’t matter how big or small the problem you are confronting is, as a rule of thumb, there is only one type of approach that will guarantee you success, and that is an “effective problem-solving” approach. To effectively decrease the time needed for the problem to be solved, you must have a fundamental and technical understanding of all the technology your startup uses. The unique perception of your specific startup technology will give you a unique and better insight to solve the problem at hand. Once you have found out what the exact problem with your software is, you will know what you are going up against. Only then will you be able to make the best plan to solve the problem, and you will be able to compare the strategies to decide which steps should be taken.

Work With Your Team

No matter how big or small the business is, there are always different branches within it that work together. One important question that needs to be asked is exactly which branch of your startup is experiencing software problems. A good way to find out if the problem is in accounting or, for example, in the sales department of your startup is to consult your whole team. If you don’t know who is experiencing the problem, you won’t be able to put your best efforts into solving it, and you could end up in an opposite direction that doesn’t even pose a problem. Find out if the problem at hand is experienced by a single user, a whole department, or the entire main office, including the remote branch offices.

Bring in Some Outside Opinions

As we’ve mentioned earlier, sometimes it can become clear that you need to involve someone outside of your company to solve the problem your startup is experiencing. Luckily for you, many experienced services offer you IT support for small business, should you need it. These services come in handy if your startup has a busy schedule, which prevents you from using the expertise of your employers to solve the problem without getting behind on your work. Some additional benefits of hiring experts outside of your office are that they specialize in solving these kinds of problems daily, leaving them with a lot of experience. And experience offers them unique insight into the problem, which allows them to solve it much faster.

IT Troubleshooting

If you happen to be experiencing a severe problem, you might get tangled up in all the possible solutions and the questions that lead to it. Getting ahead of yourself can only irritate you and your employees, meaning the problem is yet to be solved, but with an inconvenience too. To help you improve your troubleshooting skills, the most helpful questions you can ask are when the problem started and whether it’s constant or it happens on occasion. Furthermore, you should ask if some recent changes could potentially be the cause of the problem your startup is experiencing. If you can recreate the problem, take the time to do so because it can be very beneficial in cases where you might need to involve third-party technical support.

Avoid the Same Problem in the Future

There’s nothing quite like the feeling you get after you’ve solved the problem that was giving you a huge headache. It doesn’t matter who solved it, whether it was the staff within your startup or you went to help an outside source, the problem is bygones. You should enjoy this problem while it lasts. After all, as you very well know, you need to make sure you don’t go down this path ever again because you’ve spent so much time stressing out, and you probably spent a lot of money. Once the problem gets solved for good, focus your attention on finding the cause and do your best to prevent the same from happening to your startup ever again.

Being at the helm of a startup means there are many aspects for you to handle at once, however, any kind of IT issue should be your priority. Luckily for you, if you follow all these steps, your software problem is very likely to disappear at the speed of light. Be sure to prevent this problem from ever having to occur again.

SQL and Your App

For those just starting their coding journey in app development whether for iOS or Android choosing what you need to know can be a daunting task. Which language to learn? What UI and UX concepts should be focused on? For those developing apps, more questions need to be answered. How do I access user data? How can data be stored and accessed efficiently to make the feature set truly stand out?

SQL and the Beginner

As alluded to above if you are just starting on your coding journey choosing languages and supplementary technologies is a daunting task. Monthly articles surface as to what the best or most popular languages are but they lack detailed information. The same can be said for frameworks and supplementary technologies. What makes matters worse is new technology is constantly being developed that seems to just add to the confusion of those starting out.

Rather than giving you several trends and popular languages, this article is intended to clear up any misconceptions regarding SQL. First, it is often asked whether SQL can be used to develop apps. Here the answer is a definite no. Before your heart sinks to the floor, it is important to note that SQL is a supplementary technology, it is powerful but it is not a one-stop shop for app development. Rather, it allows app developers to create and manage databases.

Data for the App

In many instances, as the more experienced developers reading this article will know, apps are often just a database hidden behind impressive UI. Even where apps perform other functions they make use of databases to store customer information which in turn can be used to develop better marketing campaigns via the use of analytics. To do this the data needs to be readily available and SQL is the tool for that. In the wild, a lot of developers have found that SQL is the perfect supplement to a Java interface with SQL being able to feed data to the app. There is one important thing to remember though as SQL’s major currency it is important backup SQL database.

Ease of Use

SQL can’t really be considered a programming language in the same sense that Java, C#, and Python are. Developers will often compare SQL, or Structured Query Language to give the full name to the technology, to HTML in that it is designed to be a simple language to fulfill the desired end. In the case of HTML, it provides the structure to web pages. SQL is a data management language that helps users, and developers, to easily access specific data stored in databases. This is primarily done by inserting data into specific tables so that the data can be easily accessed when required. This makes the language both easy to learn as well as easy to use.

Conclusion

While SQL is not the answer to all an app developers’ prayers, it is a great tool for data management that is both easy to learn and use. For those just starting on their coding journey SQL can be learned in conjunction with other languages and fills the gap between a pretty looking app to one that is both pretty and functional.

Best Apps for Project Management

Find the best Project Management Software Android Apps which can be helpful and effective for your projects and to meet with your specific objectives to achieve progress. There are numerous ideas and interesting plans which can be helpful and effective to make progress and to install it to get instant benefits due to the user-friendly interface and delivering the right achievements form the great plans. Project management software Android apps are of different types and in each app, the functions, features, and working criteria are different depending upon the specific sort of business plans and having the best remarkable features.

There are numerous Project Management Apps for Android which can be easily accessed by implementing through effective useful resources. Find numerous and attractive ideas to choose the best plan and achieve your progress through step by step guideline. In product development, analysis, requirements, knowledge, and skills have great value. The efficient use of the knowledge and skills makes the people perfect and prepare them to get the instant benefits too from smart feature plans to achieve the progress from step by step integrations and using the perfect tools to become expert and proficient in specific project planning.

In most of your design needs revision and clarification and then to handle it to use the specific tools and tricks. Choose the right collaboration and productivity tool to execute your project apps and then to make progress by following step by step guidelines. There is a massive range of ideas and plans which can be effective and interests printed to make the perfect and the ideal solution according to the specific business requirements. Reaching your crucial project milestones can be achieved with successful integration and following all the parameters to use intellectual skills and explorations of business ideas with a user-friendly project management app.

Wunderlist, Trello, ClickUp, Notion, ProofHub, Wunderlist, and Nifty are some of the best examples of the best project management tools that can be download to achieve the progress and to make effective business plans by successful planning. Detailed features and prescription of each Android app can be found on the website. There are numerous Android Apps that are built-in only to execute the best project management and to achieve instant results. Some of the apps are freely available and some are paid. App store reviews and user recommendations can help the interested communities to get benefits and to make sure about unique features and explorations of the apps on behalf of the authentic and versatile feature plans.

There are numerous plans and strategies which can be full and effective to make progress in a specific time frame and to get help from the efficient use of the apps from the specific time frame. Almost everything belongs with practical field knowledge and facing the real challenges to which the competent people can solve on behalf of the perfect analysis and finding the perfect possible solutions. In the free version, the features are limited and in paid versions, the features are according to the business requirements and to use the full-fledged benefits from the efficient use of the apps.

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Expert Tips for Streamlining the Process of Your eCommerce Business

The business world is open for everyone and it has numerous opportunities for aspirant business owners and entrepreneurs. Currently, the most promising businesses are e-commerce companies because of how they changed the playing field for a lot of other types of businesses. You can’t deny that e-commerce is extremely successful, and it can be fruitful for everyone involved. But that success isn’t done overnight, and you need to understand the basic process thoroughly to ensure that your business is operating smoothly with minimal errors and mistakes. 

Read on to learn more about how to streamline the process of your e-commerce business with these helpful tips.  

Focus on Customer Care

You will need to focus on customer care if you want to streamline your e-commerce business. You can’t afford to have unsatisfied clients and complaints unattended. The importance of customer service is paramount because it affects your business positively when you have a solid team of customer care specialists. You need to realize that each employee has to treat your clients with respect and decency. Each customer care representative should be highly trained in dealing with complaints easily and effectively solving problems until the customer is satisfied. Good customer care can increase your success rates and competitiveness amongst your rivals. If your clients feel appreciated, heard, and well taken care of, then they will always come back and use your services.

Follow Your Analytics

Any e-commerce business should follow their analytics to make sure that they’re on the right track. You need to strive for having great results every day and this is why checking your progress can help you achieve excellence. Analytical reports have data and numbers that will show you the progress of your business each day, letting you know which days are good and which days were slow. If you have the information about the good days, then you will continue to focus on repeating those tactics and processes to get more positive results. You can also learn from your bad days because you will thoroughly understand what went wrong and why you didn’t generate enough traffic or sales, to avoid the same mistakes in the future. 

Utilize Effective Software

You must start utilizing effective software to ensure high levels of success. You can’t deny that technology can make every step easier in the e-commerce world. Your progress and sales will increase depending on the type of software you use. You should browse softwares and understand the categories available that will help streamline your business. You need to check reviews and research what your competitors are using to gain more traffic and sales. Software tools can help your clients shop easier, minimize any errors or mistakes, automate every process in your business, and help you manage it conveniently. Having proper software tools can be cost-effective because it saves you time, effort, and money.

Compatibility with Mobile Devices

Your platform must be compatible with mobile devices. Approximately 62% of online shoppers use their smartphones to purchase products or use services. This means that more than half of the traffic comes from mobile users. This is because it’s easier, convenient, and it can be done anywhere. You can’t afford to have a platform that doesn’t work on smart devices because that would be a huge mistake. It would mean that you’ll be losing 62% of potential paying customers and that is a lot of traffic, exposure, and sales that you may miss out on. Make sure that your platforms are compatible with mobile devices and your sales will skyrocket and your e-commerce brand will get stronger over time.

Check Your Server

It’s important to check your server constantly to make sure that your platform is working properly. Customers hate it when a website is slow to load, and this is why you need a server that is optimal and strong enough to withstand the traffic. Every business should think about getting a proper web hosting service if their platforms aren’t smooth for customers. A professional web host can have the capabilities you need to keep your platform running perfectly for all of your visitors. It will be fast, secured, and safe because that is what every customer wants when they’re shopping online. Do a little research and find the right hosting service that is affordable and will suit your business needs.

Data Integration Is Key

You should start implementing a data integration plan to ensure that all of your data is easily accessible. It is important because it can help you minimize any errors and mistakes that could ruin the whole process. This will allow you to minimize redundant or repeated data because you would be using an advanced system for your documents that have adhesive labels and professional business forms. Your record-keeping processes will be flawless this way because you are speeding it and eliminating any errors when it comes to data-entry. This is great for you to review your shipping dates, labels, invoices, and packing lists to ensure that everything is correct. You can expect great results with data integration and streamlining your business will not be such a hassle anymore.

Work on Peer-to-Peer Order Fulfillment

Not a lot of e-commerce businesses understand the importance of peer-to-peer order fulfillment. You are bound to increase sales, minimize time-consuming constraints, and improve customer satisfaction. One of the biggest drawbacks that an e-commerce business would have is a shipping system that takes too long, too hectic, and not effective. Also, you want to make sure that the process of storing your inventory and shipping is easy and hassle-free. You need to set up a proper plan that doesn’t have your customers waiting for their shipments. You need them to be happy and become loyal clients that love buying from your platform. This is achievable with an order fulfillment plan that decreases travel time, shortens the shipping distance, and lowers the costs for you and your customers.

Outsource Your Marketing Needs

It would be wise to outsource your marketing needs for your e-commerce business. Outsourcing has several benefits that can help increase the efficiency of your brand. You would have the advice from marketing specialists that understand how people think and how to attract more leads. This would give you a chance to focus more on your core/main activities related to your e-commerce business. You would save a lot of money because you’d be cutting costs on maintaining the infrastructure for marketing. Having a service provider to do the hard work for you can be quite cheaper and your business would get a strong competitive edge to get ahead in the market. Overall, you can increase productivity and increase your ROI levels with marketing specialists that implement effective strategies for you.

Improve Your Checkout System

You will need to improve your checkout system to make sure that you’re upfront and honest with your customers. Many people tend to go through a couple of products, add them to their cart, and then cancel it. You need to minimize cart abandonment rates by understanding why customers give up at the end. The reasons vary and it could be from high shipping costs, extra fees, or a complicated and long checkout process. Try to make it easier for your customers to have them come back for more purchases. You must have fewer pages for them to go through and keep the checkout process simple and quick for better results. You should implement a progress indicator to give your customers the reassurance they need that the process is moving forward correctly. If it’s a simplified and hassle-free checkout, your clients won’t abandon their carts.

Work on Your Layout and Web Design

It can be quite common for business owners to forget about the web design and layout of their e-commerce platform. You should realize that customers usually don’t like websites that look complicated to use or browse. You need to be sure that you’ve designed your homepage to be welcoming and appealing. You need a search bar, several category options, drop-down menus for each subcategory, and the colors of all the pages should be easy on the eyes. Try to avoid flashy colors that would give someone a headache if they stare at it for too long. Also, stick to the primary colors for clickable buttons. These could be red, green, or yellow because they stand out, especially if you use them for the call to action buttons.

Review and Update Your Content

Your platform’s content is important, and it needs constant updating and reviewing to make sure that customers and potential clients are interested. Continuously managing your content is smart because it can help generate more positive traffic to your e-commerce platform. You need to have pages that can educate your potential customers and existing ones about the products you’re providing. It could be in the form of infographics, articles, images, videos, or even blog posts. Your useful information can convince visitors to become paying customers. Make sure you keep updating your content. With enough relevant content, your platform can transform into a central hub for all your visitors to get useful and interesting information. This will lead to more genuine traffic and sales over time.

Add More Payment Options

You should add more payment options to your platform, especially if you’re trying to cater to customers globally. One of the common mistakes that e-commerce websites have is that they only provide two or three methods of payment when a customer tries to purchase a product. It’s crucial for the sake of your platform’s success that you add more options for your customers. People are different when it comes to payment and they all have specific ways that they feel comfortable with when it comes to paying for their products. If you want to increase your sales, profits, and positive exposure, then you should add most, if not all, payment methods available for better results. You can decrease cart abandonment rates this way too.

Get Involved with Social Media

As a business owner, social media should be an important part of your business model because you already have the vision of your e-commerce business in your head. Social media can be an extremely effective method of gaining more leads. This part is the only task that you cannot afford to delegate or outsource only. It’s okay if you already have an outsourced team of specialists to handle it. But you should get involved with social media too for the best results. You would get to know your customers more, communicate with them, understand their needs and personality, and then implement that to your other strategies to get more sales. Also, when the entrepreneur or business owner gets involved with customers, you gain more trust and that can help your brand significantly.

Continue to Evolve and Adapt

You should continue to evolve and adapt to the business world because times change. This means that trends will die out and another exciting trend will take over. Customers will change their perspectives, or their preferences and you need to be prepared to meet their new needs. Your business might be successful today, but it can’t continue to gain more leads and sales if you continue to do the same strategies constantly. The market will always change because it’s in its nature to be variable. You need to be flexible and ready when that happens to ensure that your e-commerce business is still relevant and still has a place in the market. You should never stop your market research processes at all.

Undoubtedly, e-commerce businesses are booming beyond anyone’s expectations. It has become a global trend and phenomenon in business. Almost the entire population are agreeing to it and they enjoy the aspects of e-commerce. The appeal of the convenience and ease of access for users online when it comes to shopping is making e-commerce succeed tremendously. If this is your line business or you wish to enter the lucrative e-commerce world, then you should make sure that you follow all the necessary steps that will make the process easier, effective, and error-free. With the right mindset and strategy, your business will thrive and skyrocket significantly.

Importance of Whatsapp Business in Retail Marketing

WhatsApp is a free messaging service. The “WhatsApp for Business” has been their first shot towards monetizing it, and it has provided the business holders with a great way to improve their brand status. 

Let’s get you some facts-

  • WhatsApp has 1.2 billion users out of which 70% use it daily
  • It is the second most used messaging app providing bulk SMS facility
  • Daily 100 million voice calls and 175 million regular WhatsApp status

For retail marketing, you need to offer your services to the right customers at the right place. If you look at the above statistics, then it is a no brainer where you will find a vast customer base. Let’s give you some more benefits of WhatsApp business now.

Update your service or product status

 WhatsApp is a convenient way to take your updates of services to existing customers. The conventional updating platforms do not guarantee that your customers will go over the message. But almost every user checks their WhatsApp messages daily. So there is no fear of missing. One such example is the service from BookMyShow. They were one of the very first users of WhatsApp business in India. They send booked tickets to the customers via WhatsApp.

For sending the reminders

 Does your business involve any recurring policy updates or recurring payment needs? If yes, then you can use the WhatsApp business to your benefit. You can send your customers reminder messages regarding the upcoming policy updates. You can also remind them of the payment due date via WhatsApp and be sure that they do not forget it. Your customers will also appreciate this service as they need the businesses to give rich customer experience.

To give customer support

If you have unhappy customers, then it is terrible for the business. But do you know what is worse? It is not having a platform to address the issues of the customers at all! The WhatsApp business allows a streamlined conversation between the customer and the retailer. It makes the task of both parties pretty easy. The customers can explain their queries and the customer service can analyze and give suitable solutions quickly. The customers love the facilities where the issues are addressed in real-time. That is something that the standard customer service lacks.

Promote your product

 You also have the option to promote your range of products via WhatsApp business. WhatsApp supports different media forms such as photos, videos, audios, etc. that makes it a multichannel marketing platform. You can leverage this opportunity to create engaging demos of your product to attract customers. Such all in one opportunity is not present in other marketing platforms such as SMS. It is a significant advantage of WhatsApp in the SMS vs WhatsApp business debate.

To get reviews

 WhatsApp is a convenient way to get reviews and ratings on your services. It does not require the customer to download an app or go to a web page to rate you. This very fact will help you to get more reviews from valuable customers.

In a nutshell, the WhatsApp business will help you to reach and keep more customers by providing convenient two-way communication. If you are worried about the technicalities involved and need some assistance, then Textlocal will be able to help you out. It is a trusted service provider who will make it even easier to reach your potential customers.

Top 5 Useful Features for Your Social Media App

According to Statista, as of the third quarter of 2019, there were 2.47 million Android apps on Google play. Elsewhere, the Apple App store had over 1.8 million applications for iOS. 

In the light of these statistics, it is evident that there are tons of applications for users to choose from, meaning fierce competition for app developers across the planet. Therefore, to cut through the noise and attract as many users as possible, any application available on the market should offer an array of useful features. These provisions will make it a better option among others, thus boosting use, user loyalty, and engagement.  

List of 5 Essential Features for Any Social Media App

What features can you include in your social media app to ensure optimal use and best performance? Here is a round-up of the must-have characteristics for any well-performing application.

Authorization

Whenever a new user downloads and installs an app, it is essential to create an account. It can either be by using email or social media account. The latter is an ideal option if the person you want to sign up is important. It is also an excellent way to go since it is a less time-consuming approach. That being said, your authorization process will heavily depend on how you feel about linking a social media platform to your business/ individual application. 

There are several benefits to implementing social media authorization. One is that it helps businesses acquire users’ networks, thus assisting the brands in avoiding the creation of in-app user networks from scratch. Moreover, this form of authorization enables a business to acquire essential details from users such as email addresses, profile photographs, likes, and so forth. 

Customizable User Profile

Brands that allow their users to personalize their profiles establish better connections. Some of the ways that businesses can facilitate this are by enabling users to write their brief biographies, upload images, etc. 

Allowing users to customize their profiles comes with its advantage. See, by giving a specific user a name and a corresponding profile image, other members of the community will view the brand as more credible. In turn, this will make the brand approachable, thereby increasing the use of its associated applications. 

An excellent example of an application where this plays out is Yelp. By availing images and biographies of its users, this business-reviewing application gives more credibility to any feedback provided on the platform. 

With that cleared out, it is essential to appreciate that customization options should not be limited to the profile. Instead, your users should be in a position to edit other aspects of their accounts, for instance, add/ edit their community, add/ unfriend people, etc. If you want an application with this capability, be sure to hire a reputable developer to create a social network app for you. This way, you can give your app’s users more freedom to tweak their account settings to match their preferences.

“Follow” or “Friend” Functions

An excellent social media application should allow its users to connect. For this reason, you have to provide a feature that enables users to befriend and follow others. Contrary to what you might think, this capability is useful to applications even if they are not meant for socializing. 

Music applications such as SoundCloud and Spotify enable their users to befriend and follow others. In turn, this allows them to share tracks as well as know what tunes their connections are enjoying. 

When your social media application users can make friends and follow each other, they will become more attached to it. As such, they will want to keep using your app over and over. Moreover, by facilitating connections on your application, you get to understand your users better by examining the people they interact with and how they are familiar with each other. After that, you can incorporate a “suggest” functionality that allows your users to make more friends or followers based on their existing networks. 

News Feed

With a newsfeed, you will keep all of your users engaged. See, given that a majority of social media application users want to always be in the know, they will not mind an opportunity to access any content shared by their friends or followers. 

In line with that, if you have an application that helps users with exercise or dieting, you can integrate a news feed feature. It will enable your users to share their milestones, make relevant inquiries, and offer suitable recommendations. By doing this, you will make using your app more of a fun activity than simply watching weight. 

Push Notifications

Some applications perform way better when compared to others since they have features that bring the users back when being closed. These features are what we refer to as push notifications. By integrating them into your social media application, you can reach out to your audience more frequently and also increase retention. 

With this option, you can send notifications to users whenever there are new deals, sales, and so forth. This way, you will prompt your users to open your application. You can also send push notifications when a follower or friend responds to what a user did on the application. Consequently, this will make them either comment or like the response. 

Another thing you can do with push notifications is to remind your users to share your application with their friends or family. This way, you can help your business grow organically. 

Final Words

For success in social media application development, there is a need to pay attention to the features that keep users engaged. You have to conduct exhaustive research to identify the functionalities that most people like across various applications. In this case, it is particularly important to focus on your niche to avoid creating apps that do not appeal to your target demographic. 

To sum it up, the features covered in this article will go a long way in helping you develop the ideal social media application. It is understandable since most of the best-performing applications on the market today have these characteristics in common. So, the next time you want to create an app, or in case you already have one, you should consider integrating these features.  

7 Great Project Management Apps for Teams

Project-Management tools help you to organize and systematize your project on a single platform. This software helps you categorize your tasks by telling you the ones who have been working on, the others that are being worked on by other members of your team, and the position of a project that is in progress.

1. Trello

You can add due dates, attachments, and any required comments on the work presented. It also helps save a lot of time since you have an entirely organized chart right before you, which helps you jump right to action from an idea to create different tasks and complete them instantaneously. So, let’s start with all the great Project Management Software for firms & businesses.

Trello is the first tool that comes to the mind of any individual when they’re discussing about project management tools. Trello is, although very fast and swift in its nature of completion of work, it does only offer a very limited array of email integration and a similar number of labels.

You can add multiple people to work with you on any project you are doing to planning to do, due to its collaborative feature. Along with its professional usage, firms use it widely to plan vacations and other leisure activities too.

However, there are so many other great Trello software alternatives that you can also check out to save you some time.

2. Click Up

Click Up is a very modernized and technical alternative to Trello. Not only is it proficient in task management but encompasses the ability to offer goals, reminders, docs, calendars, etc. Click Up is completely customizable and is useful for any and every type of team and field of work. Since it is based on common ground, all kinds of teams can use the same app to collaborate, organize, and plan their tasks, respectively. 

Features

  • Common platform for all users
  • Reliable and Consistent user interface
  • Free sources for training purposes
  • High ability for customization

3. Backlog

As a project management software, Backlog is the one that is very rich when it comes to the features. However, this does not result in any complexity in usage and lets it be rather simple. This software has multiple subscription plans as per everyone’s budget requirement and also remains relatively cost-effective. The good thing about these subscriptions is that they bill the entire company for corporate usage and not an individual.

Features

  • Multiple, creative template options
  • Automated system for creation and issuing of templates
  • Drop file-sharing system

4. Air Table

This software is suitable for businesses of big sizes and offers collaborative functionalities and tablet-friendly options. It also aids in setting your priorities and clocking schedules to the minute. This helps in effective alignment of work for a speedy work completion process.

Features

  • You can easily integrate social media and email IDs.
  • The platform and views can be customized
  • Records can be filtered and rearranged

5. Paymo

This is an application for project management that is used vitally to complete the project right from the time of its conception until the very end of it. It is ideal for businesses that are either small or are medium-sized, with more scope to grow. This software helps these businesses to simplify their complex procedures and processes and ensures the swiftness and fastness of the business that is being carried forward.

Features

  • It collates data from various other systems during the process of estimating a project
  • You can create a visual timeline of the work being done or the work that has been finished by you and your team
  • There is time tracking to ensure that deadlines are met regarding each and every task
  • It offers complete transparency between the employees and the manager

6. Process Street

This software contains maximum accuracy as a management tool meant for the workforce. It is best suited when there are repetitive tasks that need to be done by a company. Since workers may be on different levels of movement within their operation, Process Street helps to create workflow processes for businesses, to track them and optimize them as and when needed.

Features

  • Collaboration and integration available with over 1000 applications
  • Collaborating on the teamwork and being able to track the progress
  • Allows swift control and analysis of the business processes

7. Task World

This project management software is cloud-hosted and uses visuals for task management and planning ahead. It records all the changes that have been made or are being made and stores them in chronological order so that accessing them later does not prove tedious.

Features

  • You can add colored tags or labels to differentiate and sort out the tasks which you have to do. Color coded work descriptions have been proven to be done in a better manner due to its nature of visual appeasement.
  • If you want to keep your tasks under the veil, Task World also can help you lock the document or hide it from the other members of the team.

Summary

Task management tools abound. If one of the seven above does not fit your needs, check out this list of The 64 Best Free Productivity Apps of 2021.

A Brief Guide on Optimizing your Product Page SEO on Amazon

When users search for a specific product, listings don’t appear magically in a random manner with vendors hoping their product will be picked. You need to work hard on your product page and ensure that the SEO is fully optimized. Just like Google, Amazon is going to use an algorithm that will pick up on cues that are strengthened using SEO.

So before you spend money on an Amazon SEO consultant, you might want to follow some of the tips given below to see if it makes a difference. If nothing, this guide will help you reach the basic standard that any quality vendor would implement in their listings.

Keyword Research

Before listing your product, carry out some research on keywords depending on your target audience and the type of product you want to list. Focus on long-tailed keywords and keep your research consumer-focused rather than having a generalized viewpoint. Even though your research will be focused on the viewpoint, you need to be as vast as possible with your coverage because even one missed keyword can make all the difference in the world.

Be Smart with your Content

Now that you’ve got all your keywords figured out, you need to be smart when it comes to usage. First and foremost, make sure that you aren’t pasting all the relevant keywords wherever you can find some space. You need to be organic with their usage and keep the flow of information consistent and intact throughout the page. Even if you have every keyword possible included in your content, if the information doesn’t follow a format and comes off as forced, the search algorithms will ignore the content and your page’s ranking is going to suffer. Your keywords need to be integrated into the information of the product rather than the other way around.

When it comes to images, use high-resolution HD images with a zoom enhance function if possible. This improves the buyer usability experience on the page and by extension the Amazon website. The better the user experience, the better your page will rank as this is one aspect that the search engine algorithm also follows.

Be Consistent with the Formatting of your Text

Whatever font, size, and tone you might choose for the text on your page, you need to ensure that it remains consistent throughout its entirety. The inconsistency leads to bad overall user experience and is likely to impact your SEO rating.

Present information in an organized manner and use bullets for different aspects of information. Your font type and size should be the same throughout the description and you need to check on spelling and grammar as these small errors can also have a significant impact on your page rating.

Amazon Guidelines

It also helps if you read the Amazon guidelines. These aren’t just rules that vendors are supposed to follow, but rather a format which helps Amazon organize all its listings and makes it easier to display them to the buyer. 

Trendiest Ways of Food services Using Digital Marketing

In this age of digitalization, being an owner of any foodservice, you must invest an amount of thought about an excellent online appearance of your business to reach more and more people, besides having an offline brick and mortar appearance.

It is particularly important for growing restaurants to stand out from the crowd and adapt to consumer trends and current events. Besides marketing great food, employers increasingly implement online food handler’s certification training to promote food health and safety at every step of the food preparation process. Knowing they are in for a delicious and responsible dining experience is a difference-maker in a dining industry that continues to bear the impact of COVID-19.

With the coming of social media networks, e-commerce websites, and mobile devices, getting your food service noticed depends a lot on the online recommendation, customer ratings, reviews, pictures of your restaurant with a pleasant ambiance, etc. 

Nowadays, several successful bakeries and start-up food services use the modern platform of digital marketing very skillfully to grow faster by applying tactics like an online ordering system, amazing visual content, loyalty programs, geo-targeted ads, and other online branded business identities. 

Here, in this article, we will be helping you with such enormous business ideas to land your food business strongly in an online platform.

1. Create a food blog:

Make an interesting food blog with lots of information, engaging stories, pictures of food, etc. You also need to update your page regularly and keep your page up to date show up in the desired place of the search engine results and drive a lot of traffic for your website. 

Also updating interesting things regularly will turn your searchers into the regular visitor of your page and the visitors into constant customers. For example, Ceres PR is one of the best Food PR agencies in the UK who post amazing blogs over many intriguing topics on their page to stay in good attention of the search engines. 

2. Share engaging posts on social media:

You should know the procedure of paid traffic driven to your blog by successfully using advertising campaigns through social media platforms like Instagram, Facebook. In this process, you need to invest a little bit of money, but it is definitely worth it. When considering the huge number of audiences you can be connected with, the amount of buzz you can create with your next food content launch. 

3. Approach other bloggers to promote your business:

Find out some other bloggers who provide food services like you or other services and ask them to promote your page. Before choosing any ensure that the audiences of those blogs are the consumers that you are trying to reach. 

Today, one of the most widely used and successful strategies of digital marketing for food products is to collaborate with food bloggers and ask them to promote your food business.

4. Arrange engaging things like live videos, online contests, and events:

To get more and more engaging audience for your page, you need to really interact with people through social media. You can host an open-house event, food tasting, or even a new dish launching at your restaurant. 

The easiest and useful way to broaden your exposure to the viewers is by running contests that demand your audience to engage with your social media appearance also you can arrange some exciting gifts. Another useful idea would be to promote your service through videos made with the past reviews you have achieved.

Conclusion

So, in this article, we have tried to write down some beneficial tips for you to stand out with your foodservice. We hope it will be helpful for you.