Best iPhone Docker for Easy Charging

A portable charging station with added features of an alarm clock, a radio or a media player is helpful to charge a mobile phone anywhere. It has a comprehensive list of features including no dependency on plugs, compact size, its easy to carry and you can control functionalities without using the device. Its also compatible with all of the latest versions of iPhone devices. Wireless charging devices will free the users from cables, and iPhone docks are one of the cool accessories.

The best iPhone docking station is shared below with features available for easy use:

1. Elevation Dock 4 iPhone Dock:

 It has a compact size and one of the stable and secure iPhone Dock which any user can buy for best use. It is made up of medical-grade silicone with stainless steel borders and available in back and silver color. It is 5-foot-long with a cable and compatible with all the iPhones and iPads and there is only one negative point about it that if the wire is broken then the entire piece needs to be purchased. It is available for S49.95 on major E-commerce platforms.

2. Rerii Bamboo Charge Stand with Aluminum Base:

It has a strong base for iPad and adjustable style to accommodate the device with a thick base. It has a wooden look made up of bamboo and a robust aluminum base. To protect the iOS devices from scratches, it supports with rubber padding. It is available for $25.99.

3. Apple Lightning iPhone Dock: 

It is developed by Apple and it is of the docks on which you can play music while the phone is kept on charging. It is made up of aluminum and comes in various colors including black, gold, silver, rose gold and space grey. It can be connected to the system for synchronization and cable is not given with the unit, which is a shortcoming for this dock. It is available at $40.04.

4. Elevation Lab CordDock V2: 

It has a unique feature that lets your phone charging even if it is docked or undocked. It has a removable lightning port and provides the freedom to keep it horizontally or hold it upright. It is a very fast charger and it is available at $29.95.

5. YoFeW Apple Charging Stand: 

It can be used to put multiple devices on the stand, which can be used for Facetime calls on a 60-degree angle. Charging cables wires or USB chargers are not a part of the package and it is priced at $29.99.

6. Lamicall: 

It comes in modern design and in black color, convenient cable wire and hole at the back help to handle the wire. Its design is suitable for video calls and robust stand with rubber pads to prevent scratches and it is available at the lowest cost of $9.99.

Some of them are easy to use from far and handy operations can be done from the iPhone deck without touching the mobile. The provided control panel helps the user to do the required operations. iPhone docks are available in different sizes, finish and price, users can choose from multiple options.

7 Google Chrome Extensions that Boost Freelancers Productivity

The Google Chrome Webstore houses tons of useful Chrome extensions for various activities like gaming, sports, web design, freelancing and more. These extensions are very useful as they help freelancers, solopreneurs and other small business owners work more efficiently, have fun and stay productive. They help to keep all your productivity tools handy, so you can easily access them when needed.

Unlike other on-premise software, extensions do not require elaborate installation rituals and processes, neither do they take-up sufficient ROM space. They’re like lite versions of your popular software.

So, What are Google Chrome  Extensions?

Google Chrome extensions help to customize user browsing experience. They can be installed on to Chrome to modify browser appearance, functionality, and behavior. They enable users to personalize their browsing experience by tweaking Chrome a little here and a little there.

Google Chrome extensions can perform functions like:

  • ad blocking
  • optimizing memory usage for more efficiency,
  • password management,
  • voice and screen recording, e.t.c.

They are built on frameworks such as HTML, JavaScript, and CSS which gives them versatility. They are functional across devices, hence can be run from mobile as well as PC to provide seamless operation.

How to Install Google Chrome Extensions

Whether you’re geeky or not, installing Google Chrome extensions is easy, simple and straightforward.

Following are simple steps to install chrome extensions:

1.   Open Chrome Web Store on your device (either your phone or your PC). You can also search for the Google Chrome Webstore on Google
2.    Search for and select the extension you want.
You can also search by Features like
            -Runs offline
            -By Google
            – Free
            -Available for Android
            -Works with Google Drive

3.    Click on “Add to Chrome.”

Some extensions require certain data or permissions to install or run smoothly. You also have the choice to allow or disallow an extension from making changes to your browser.

To (de)activate the extension, click the menu icon to the right of the address bar as shown below.

Hover over “More tools”, a drop-down menu will appear to your left. Click on “Extensions”. Here you can (de)activate or remove an extension.

7 Top Google Chrome Extensions for Freelancers

1. Noisli Extension

With Noisli, you can block out annoying noises. It works as a kind of active noise reduction/cancellation, which allows you reduce or minimize unwanted sound by the introduction or addition of a second sound, thus allowing you to create the right working environment as a freelancer.

Some monotonous white noises help us stay focused. Noisli has a host of noises to choose from and an option to customize your own. With Noisli you can choose your own noise, time it, and adjust the volume, all from within your web browser.

2. ColorZilla Extension

If you’re a freelance graphic designer, this Chrome extension might just become your bestie. ColorZilla is a well-designed eyedropper tool that reads colors in hexadecimal and RGB formats. With it, you can easily and legally extract color data from any website, and that without having to open another application.

Now available for Chrome, ColorZilla is one of the most popular Firefox developer extensions. You can join over 5 million other people who have downloaded it and are using it to improve their work.

3. Boomerang for Gmail Extension

Being a digital nomad comes with its benefits, but constantly being on the move makes it occasionally difficult to keep pace with emails. The Boomerang extension solves this challenge by allowing users to schedule emails for a future date.

This is very handy for when you are on the move, e-mailing someone in another time zone, or catching up on emails late at night. Boomerang also allows users to schedule emails to self. This can be used as alarms or reminders for important tasks, meetings, deadlines, follow-ups, etc. It also sends prompts that nudge you to respond to emails.

4.  Web Developer Extension

Developers will love the Web Developer Chrome extension. It adds a toolbar button to your Chrome browser which contains or displays various web developer tools you can use, all in one place.

With this Web Developer extension, you can quickly and easily view responsive layouts, disable styles, and outline elements.

5.  Taco Extension

Do not let the name fool you, this beautiful Chrome extension is a powerful hub for productivity. On any given day most of us use up to 20 different apps and tools from Trello to Salesforce, you just name it.

Taco collects and assembles all your incoming tasks and notifications from various apps into a single place, giving you a bird’s eye view of all you need to do at any point in time, so you don’t miss important tasks or notifications.

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6. Save to Pocket Extension

When you create a Pocket account, you can save stuff for later, say an article you love but can’t read immediately. Whatever you save here can be synced and made available across all your devices. This cross-platform extension allows freelancers, nomads or busy persons to keep up with essential information by saving it for later.

This extension is great for freelancers, writers, designers, entrepreneurs and business owners, it reduces multitasking so they can focus on the task at hand.

7. StayFocusd

Being a freelancer requires discipline, and there are gazillion digital distractions when working on the web. We’ve all been there, intend to take a break and spend five minutes on Facebook to catch up, another five minutes to say hi on WhatsApp, but two hours later you’re on Twitter or ranting about politics in some faraway forum.

Fortunately, StayFocusd helps us stay focused by blocking out websites that distract us. Its customized settings allow you to block access to entire sites, specific pages or certain content types such as images and videos.

Conclusion

These extensions are easy to install, easy to use and will help you get more done in your freelance business.

Which (of these) extensions do you use as a freelancer? Let us know in the comments section.

Useful Writing Tools for Small Businesses

Effective communication can also help small businesses build relationships with customers as well as clients and potential partners. Writing is one of the most common and effective means of communication employed by businesses. Writing skills are paramount for anyone with a small business with goals of growing the business and building relationships. Estimates put 30% of business work being accomplished through the use of writing communications. This makes the need for tactful business writing very essential in the business world, and for achieving the goals set by the business. Be it report writing, proverbs and quotes writing, appointment confirmation emails, website publications, compare and contrast essays, SEO article writing or copywriting, business writing skills should be honed by the continued practice of writing skills. Small businesses can also outsource their writing needs, to professionals to write business communications for small businesses. Should the small business desire to keep all business writing in-house, there are writing tools that can be used to help tailor business writing to the desired language, the proper writing formats and make edits that will polish grammar and sentence structure to give the piece of writing a professional look and feel.

Grammarly 

Grammarly is one of the most popular writing tools that exist and it’s a multipurpose tool meaning it offers you more than one solution for your writing needs. There are essentially two versions of Grammarly available for businesses; the free version which offers very basic writing solutions, and the premium version which has a variety of writing solutions that comes at a fee of about $140 per year. Grammarly is effective in assessing grammar and punctuation errors like comma splices, fragments, run-on sentences among others. It is also useful for checking every word in a piece of writing for spelling errors and offers what is considered “near-human” suggestions and tips on the writing style and sentence structure. It can also be used to scan a document and identify cases of plagiarism and similarities with other published works. Grammarly offers not more than just grammar and spelling mistake corrections, but also offers detailed writing enhancements that focus on the clarity, conciseness and the tone of the document and can be installed as an extension of web browsers and other writing tools like Microsoft Word free of charge. It is a very useful tool for small businesses that run a blog, for the business involved in content marketing and copywriting and for business tasks like drafting reports, narrative essays, presentations and business emails.

Microsoft Word

Microsoft Word is essentially the most used office software that offers a variety of writing tools for all purposes of writing needs. It is a sophisticated word processing program that allows people to create documents with a variety of fonts and offers a lot of formatting options. Microsoft Word is very useful when one needs to write a long document with many sections. MS Word is part of suite software and tools that are used by businesses like PowerPoint presentations and Excel spreadsheets, with the full collection of the Microsoft software being inclusive of a lot of writing and editing tools. Modern MS Word is integrated with online features, which can allow for online storage of documents and increased versatility with other related programs. MS Word provides formatting options like APA outlines for creating automatically formatted documents. Other formatting options provided by MS Word include MLA and Chicago format outlines.  

Canva

Canva is a useful tool for illustrating content pints, breaking up text walls and working as an image creation tool. Creating and placing images is important to business writing, especially for business blogs, copywriting and business presentations. Images help make business content attractive, and when someone looks at the content on a website, a wall of words without appealing images can be intimidating to readers. Canva allows you to select an image from a variety of options, and with hundreds of templates, backgrounds, and icons, customize the image and the content to your liking.

Keyword Planner

The keyword planner allows you to choose and insert the most applicable keywords in a document. Keywords are important to content writing, especially for SEO writing, as without them search engines will not know how to categorize a website for SEO. If the business website or copywriting content is not indexed well by search engines, then finding it will be difficult among all the content that is available on the internet. Keyword Planner is a Google keyword research tool that is applicable for website content or content for social media campaigns. The tool allows you, as a business contracted to do social media campaigns, to enter a topic, industry or website which will give you a selection of keywords that are organized by subject, popularity, and level of competition, and the most appropriate keyword for the particular business writing needs to be chosen from the available selection.

Google Docs

Google Docs is an online document processor that works well as a writing tool for businesses. The tool has collaboration and organizational features that help you as a small business owner or copywriter to draft a copy of your intended content and share it with editors and friends for comments. The tool allows you to store the documents on Google Drive, which allows you to access the content anywhere for review and editing purposes. As a copywriter and small business owner who has to stay on top of business projects, Google Docs can help in this regard.

Easy Way To Create A Strategy For Promoting Content On Google

Producing high-quality content at a great pace is only one way to ensure that your content stays relevant. However, in today’s modern fast-paced, uber-competitive world, producing good content is simply not enough to get it noticed. The article you spent so long on perfecting could easily be out-done by a competitor. This is why you have to make sure that you have other tactics to promote your website as well.

Rather than putting in all your time and energy at creating a large amount of good quality content, it is better to adopt a smarter strategy and divide time equally between creating content and promoting it.

If you’re producing content while you’re in college, writing an essay can get too challenging. But, you can pay for essays to be written for you. If you’re paying a high price, ensure that the writer you hire delivers high-quality content that needs little to no editing. Now that you don’t have to write an essay, you can figure out how to promote your website.

You don’t always have to spend a ton of money trying to promote your website. If you use smart tactics and free website promotion tools, you can promote your content for next to nothing! To help you promote your website content on google, we’ve made a list of some of the best online content promotion tactics that you can try!

1.   Social Media Is Your New Best Friend!

Depending on your target audience, using different types of social media platforms to promote your content is an excellent way of gaining recognition. Facebook, Instagram, Snapchat, Twitter, Tumblr, Quora, and Reddit are all websites that generate a large amount of traffic daily. You can easily use these websites to attract more users for your websites.

Instagram, Snapchat, and Tumblr mostly have users from the younger generations, while Facebook, Twitter, Quora, and Reddit are more popular with the older generations. Depending on the type of audience you want to target, you can use the most appropriate platform to showcase your content and gain popularity.

However, you must stay up-to-date and active on your social media accounts. No one likes a dead account that only posts once in a blue moon. To remain relevant and popular, you must market your content on popular social media platforms.

2.   Use SEO!

Search Engine Optimization (SEO) is a method of presenting your online content, which makes it more likely to be picked up and displayed by search engines. By making your data search engine friendly, you are more likely to generate organic, natural, and relevant traffic to your website. Search engine optimization is not difficult, nor is it very time-consuming.

A few tips and tricks that you can quickly learn online will go a long way in optimizing your content and making it stand out on search engines. SEO tools are becoming increasingly popular with bloggers and content creators and editors everywhere.

 A well written, SEO optimized, relevant article is sure to gather much more attention than a well-written article without any SEO optimization.

3.   Influencer Collaborations Are A Trend Worth Exploring!

Influencers and bloggers that have a large following are an easy way to get your content noticed. Collaborations with influencers don’t necessarily have to be about tangible products. Website content can also be marketed through them.

There are different influencers in different niches. If you want your promotions to stay relevant to your content, you can always pick out someone that reflects your website’s general theme. However, it doesn’t hurt to explore outside your comfort zone and approach influencers who may be completely different from your usual target audience, provided they have a large following.

Either way, your main goal is for your content to reach as many people as possible, and influencers can do that for you. It takes only a few posts by a well-known influencer to make or break your image, so use this resource wisely.

4.   Paid Promotions

As mentioned earlier, social media platforms that have a large number of users are an excellent way to promote your website. Other than making your own account and posting regularly, you can even use the paid promotion feature most of these websites offer.

Depending on how much you can afford to spend in the way of marketing, you are guaranteed to reach a particular number of people! However, the context of your advertisement makes a massive difference in attracting followers as well.

Make sure you portray your website to be as informative, relevant, and as attractive as possible so that users are drawn towards it. Paid promotions are an excellent tool for marketing your content and getting the word out. They’re not always over the top expensive, and most websites offer affordable options as well.

5.   Use the Comments Section Wisely

The comments section is an excellent way to engage with your users. You can use them to answer any queries people may have about the content you’re producing. However, you have to make sure your comments aren’t too spammy. Users can generally tell when someone is trying too hard to promote their content and are usually quite unimpressed by such tactics.

It is therefore wise to check your comments and, if need be, advertise smartly and not too openly. Make sure all your comments and responses are relevant and appropriate. Promote your website in a way that naturally attracts users and comes off as professional instead of spam.

Conclusion

Promoting your website and content is just as important as producing good quality content. Creating more and more content won’t do you any good if it doesn’t reach the target audience in time. Promoting your website isn’t as difficult as you might think. Use our easy and helpful guide to promote your website and ensure that it reaches the target audience in time!

The Best 4 AI Tools to Transform Your Business in 2020

Nowadays, it is not an easy task to keep pace with the times. Everything is rapidly changing: new technologies are being invented, businesses are being opened, medicines are being discovered.   Today you are a student, who writes his modern technology essay with excitement, tomorrow — you are an enthusiastic start-up entrepreneur who is full of AI business ideas.

However, both students and entrepreneurs are in need of fast reaction and modern technologies understanding to be competitive and productive. To do so, Information scientists and programmers in the whole world are developing AI technologies to implement AI in business as well as in daily people`s lives.

Adopting AI for small businesses, start-ups, and simple routine tasks already today allows us to live efficiently, sustainably and simply better. 

Today, if you take all these information science essays, various researches, scientific articles, you will come to the realization that yes – AI development is working on improvement. There are dozens of examples and case studies that show how the implementation of AI programs, even in big corporations, helped to optimize the work and multiply the profits. I recommend you to read the free Walmart and HANA case to better understand the power of AI technologies. (I would make a suggestion that after analyzing this article you will consider AI as one of the most fascinating topics).

All in all, this article is for those who are passionate about their business projects and ready to redirect their forces and finances into development, and also for those who read hundreds of essays on Information Science and are on the business plan stage now.

This article will tell you about 4 best AI Tools to Transform Your Business in 2020:

DataRobot

It is one of the most popular business intelligence tools today. More and more students include DataRobot examples when they do their artificial intelligence essay. DR works with global brands, like Mitsubishi Heavy Industries, Airbnb, United Airlines, Panasonic, Nippon steels, and others.

Talking about the tool itself — it is an automated machine learning platform that helps analysts and data scientists of different levels build and deploy better predictive models and improve discoverability of valuable business insights. 

What is more, DR supports data science and even provides workshop courses in around 50 global universities.

Pros: internationally used;

Cons: quite high prices.

Datalogue

It is a brilliant tool that helps your team to prepare data for use. Datalogue automatically receives raw data, cleans it ups, and transforms it into the product for data consumers and analytics. 

Datalogue works with such well-known brands as the New York Times, Forbes, Ameritrade network, and others. 

Spending less time for data preparation business allows getting well-analyzed, classified and transparent data.

Pros: user-friendly interface;

Cons: quite high prices.

Rainbird 

It is an AI software that helps to make your business operations smarter and easier. Rainbird enables your business to build systems based on human-like decisions to increase quality and efficiency.

Basically, Rainbird combines human-like knowledge with the company`s data, which leads to new ways of staff interactions with clients and new approaches to problem-solving.

So, Rainbird is in some way a completely independent working ecosystem that transforms the way your business works.

Pros: controlled learning algorithms;

Cons: takes time to implement it in the business.

Chatfuel

We can hardly imagine our lives without social media. The same story happens with business lives. Social media can become a powerful tool to promote and develop your business, but it’s important to use the right methods and algorithms.

 Chatfuel can be a great help for this. Chatfiuel is the world-leading chatbot platform for Facebook messenger. Chatfuel’s clients range from small and medium businesses to the world’s most recognizable brands. The most known clients are: Adidas, Lego, T-mobile, and others. What`s more — there is no need for coding! 

Pros: free trial;

Cons: are there any?

To sum up, I hope this article will help you to make a step forward into the AI era. But, please, keep in mind that successful business is not only about technology, it’s also about everyday work and strong will to make an impact.

Good luck!

Startup Business Plan

   If you want to start up your own business, there are a few things that are needed to ensure success and to get people to take your venture seriously. One of the most important things that should be done at the very beginning of your trek into entrepreneurship is to write a solid business plan.

   If you’re only just starting out in business, you’re probably much too busy to think about the long-term future.

   But part of building your business now is planning for when you want to call it a day. Every owner-managed business needs an exit and succession plan to pave the way for a smooth transfer of ownership so that one day you can reap the benefits of your hard work and investment while the enterprise you’ve established continues into the future.

   A startup business plan is a document that outlines your new business’s goals and objectives and indicates how they are to be achieved. This plan is invaluable when it comes to attracting prospective partners and financial aid for your new business. A business plan can also be used to track the new business’s performance and compare it with your original goals.

   While business plans can be formatted in a variety of ways to suit your particular business and personality, there are twelve basic components that should be included in a solid business plan. They include:

1. Objectives.

What size business will you be starting? How much money do you want to make and over what period of time? All of these questions should be answered in the initial planning phase and should be realistic.

2. Competition.

Many small businesses fail because there was not a market for their new product or service. Make sure this does not happen to you. Find out which needs are not being met by current providers, and target your business to fill those needs.

3. Cost.

Estimate the cost of assets needed for your business by pricing the necessary equipment and materials needed in the day to day operation of the business. The best way to do this is to contact individual suppliers and do a little comparison shopping. Then, compile a list that can be easily referred to as you complete the rest of your plan.

4. Personnel Requirements.

How many people will you employ? What types of qualifications will they possess? Having a solid idea of what you will require now, may prevent personnel problems in the future.

5. Pro forma income statement.

A pro forma income statement is an estimate of future sales and expenses. The information contained should be in line with the business objectives. If the numbers do not quite add up, you may need to cut expenses, raise revenues or change your objectives. If the numbers still do not look encouraging, a different type of business opportunity may be better suited to your needs.

6. Legal form.

Will your business be a sole proprietorship, a partnership, or a corporation? Research each and find the one that’s best for you.

7. Capital.

This can be the most time-consuming part of starting a business. While there are loans and grants available, most funds used to start up new businesses are provided by the business owner. If you do not have enough capital to start your business now, do not get discouraged. Keep saving while you look for other ways to raise the needed cash.

8. Pick your location.

Location, location, location is the key to success. Place your small business in areas of high traffic.

9. Bookkeeping.

Whether you are going to hire an accountant or keep the books yourself, now is the time to implement your bookkeeping system.

10. Advertising.

How will people learn about your new business? Which types of advertising will attract the most people to your door: internet or TV? Should you buy back links for your new blog or not? Remember, these are quite possibly the most important dollars that you will spend. Use them wisely.

11. Permits.

Make sure that you have all of the necessary permits and licenses to operate your new business. These permits may include vendor licenses, sales tax numbers or professional licenses. Each city, county, and state is different. Check with the local chamber of commerce to see what is required in your area.

12. Open your business!

After the doors to your business are opened, continually match your business’s performance with its objectives. If there are any discrepancies, changes may need to be made in order to align the two.

As you can see, not all of these steps can be completed at the same time. Start writing your plan by including information about how you hope to achieve each step, and follow up by revising your plan as each goal is realized.

The most important thing to remember is that a business plan is not a rigid set of marked accomplishments, but an outlined path to where you would like to end up. Your plan may take many twists and turns along the way.

Top Productivity Tools for Small Business

Here are the top tools for productivity for small business! Understand their working so that you can easily use them in the best way possible!

Slack

Now, this is one of the most important tools for small businesses; slack is a tool that has made team communications and messaging very much easy. You must know that slack is a messaging and communication tool that helps coworkers hook up with each other in the professional work environment. From the day it was introduced, this tool has been loved by its users because it has removed the very formal medium of an email form the small business environment. It has revolutionized the medium of collaboration between colleagues.

The different feature of slack includes real-time chats, cross communications, and notifications in time! it is said to be not only the best team application tool but is also one of the best tools for getting immediate responses and notifications in a healthy work environment!

Slack has hidden capabilities too, and these include advanced message searching, simple commands and personal assistance. You can also integrate slack with other applications related to your small business that are mostly project management tools.

Google Applications

Well, we all know about Google applications and how they have made our lives easy. The most Google applications include the famous names Gmail, Google Calendar, Google Task manager, Google spreadsheets, Google docs, hangouts, and google slides.

  1. You can easily use these tools if you are using Google Chrome or Google as your search engine, you can easily add their extensions on your browser. You must know about the simple use of Google tools, and for that, you must read the list below!
  2. Gmail is an email application for the sending and receiving of professional emails. It is one of the most user-friendly email tools you can find on the web.
  3. The Google calendar is the tool that is used worldwide to add reminders and keep track of your monthly and annual routine. From your office to your vacations you can plan anything on the tool.
  4. The Google task manager is as the name tells us is used for management of tasks of your daily basis. The Google task manager will simply help you manage your tasks and add reminders to your tasks.
  5. Google spreadsheet and docs; these tools are the best online services you can use for entering data and writing articles. We will not talk about the major details of the tools today, but you must know that these tools have the best user-friendly experience!
  6. Hangout is yet another messaging application associated with Google. Although the app is not commonly used in office premises but is surely one of the best messaging tools, you can find!

Podio

Now Podio is yet another platform that is very useful for small businesses. It is a platform which will help you plan meetups discuss your tasks with your team members and also will help you in the integration of tasks, files and your calendar. You can add and share your monthly team report with your colleagues, you can also add your sales report, you can plan on a vote out, and you can also share useful information and plans for your team.

The Podio platform is one of the most important tools for checking of activities and keeping track of the daily work, and you can also compare your performance with that of your competition, you can keep track and share deals with your colleagues, the tool will also show you memories of the past. You can add multiple more applications to use with Podio!

Plagiarism Checker

A plagiarism checker is yet another important tool for small businesses, especially for small content businesses. A small content business must have a free website plagiarism checker which it can use to check plagiarism in the content before submission simply. A content business these days cannot be run without the best and the most reliable plagiarism checker.

There are many plagiarism software tools, but you must choose the best reliable plagiarism checker for yourself. Plagiarism can land you in expulsion and degrading if not taken care of properly. The plagiarism checker with percentage feature is a tool that is very useful, especially while publishing academic content on your website! You can choose between searchenginereports.net the top free plagiarism checker, or the top rated plagiarism software for this service.

Air Table

This is yet another tool that is more popular because of being an alternative to the conventional spreadsheets by Microsoft. You can easily organize your work and database with the help of this tool. This tool gives you the complete flexibility to enter and edit your data plus it has many rich and exciting features that you won’t find in any spreadsheet tool.

The air table will also help you customize colorful charts and give you other options to create a bigger picture and visualization of your data. The tool also gives you a feature for adding a map to store your geographical addresses and related data. You can also use the calendar and the gallery feature of the app.

Backlink Checkers

The backlink checkers are a really important part of the content business and especially the one which is in its initial stages. Backlinks are the tools which are the best for attracting traffic to your website. The purpose of a backlink to simply point the search engine’s attention towards the content on your website. This is added on the basis of freshness, relevancy to the content and unique ideas.

There are many backlink checkers and generator tools on the web, but we would suggest you use the best one and you can simply find the best tools by search engine reports and small SEO tools as we have mentioned earlier that these tools are the best ones available on the web. The main purpose of the checker is to check the quality of the backlink. If the link is in bad shape, then it can affect website health, and in cases like these, it is important to edit or remove them.

To-Do-List Tool

The to-do list tool is the best tool you can find to manage your daily routine especially when you’re in a small business you need cheap and reliable services, and you can use the To-Do-List tool to make sure that your daily routine is well intact. You can add your daily and your monthly goals on your to-do list. The tool will simply give you reminders and set the applications for your use.

You can simply add bullets, images, other important information in the tool for your help and assistance.

Image to Text Converter

The image to text converter is one of the best tools for the small business fraternity, especially the one who is working on the translation of content and other important content management strategies. You must know that the purpose of using an image to text converter is to translate text from an image with more efficiency and reliability plus it will take not more than a few seconds to do the job for yourself.

If you compare the working of the tool with that of a person, then you will understand the time and the cost it will save you. This tool is the best if you want to increase the productivity of your office and decrease the expenses.

Should You Continue Windows 7 After End Of Life?

During the beginning of the new decade, particularly on the 14th January 2020, Microsoft will retire Windows 7. This means that several security updates will inevitably stop as well. For the majority of individual users and enterprises that will still be using this top rated operating system, security issues will certainly be a factor.

As much as the end of Windows 7 doesn’t come with much welcome, especially from its current users, the trends were quite obvious.  Since the rolling out of the new Windows 10 operating system, not many updated features were introduced to the Windows 7 operating system.  Thus, it was a good idea during this time for many users to switch and transition onto the newly introduced Window 10.

However, this was not the case as Windows 7 operating system remains to be a popular option among using.  As of October 2019, a little bit over a quarter of the 1.5 billion Windows device users still relied on Windows 7 according to the Netmarketshare. With these high numbers of the Windows devices still operating under Windows 7, it begs the question of the safety of the users after the discontinuing of Windows 7.

The Impending Security Threat

After the ending of Windows 7, the number one threat to may users will be unavoidable threats from malware attacks as the devices will be unprotected. Though it is possible to remove malware using tutorials at VirusPup why not stay safe in the first place. The reality of an abandoned operating system with no updates gives many hackers and malware programs a field day to explore different routes and ways to attack the vulnerable devices.

In fact, hackers do love to work with non-existent interruptions that come with an abandoned operating system. A good example of how lethal such security threats can be showcased through the 2017 eternal blue Windows vulnerability was leaked by a hacker group, shadow brokers.

This led to a ransomware attack onto more than 200,000 unpatched Windows devices from unrelated users. During this time, Microsoft issued an emergency patch to all of its users with unpatched systems to prevent the spread of ransomware. However, the damage had already been done. Furthermore, security threats are not isolated.

In 2003, another security flaw in the Windows XP and Server 2003 operating systems left the operating systems susceptible to malware attacks, even to users that had no contact with hackers. During this time, Microsoft did issue a patch for all retired operating systems as well.


The Safety Net

The safety of your windows 7 will not be entirely at risk after retirement after all. At an extra cost, you can still pay for the safety and security of your operating system. As a business, it is costly and virtually useless for Microsoft to maintain all its operating systems at once. This is because, along with the constant updating and maintenance of the system, comes costs paid to engineers that spend the time to do the maintenance.

Thus, it only makes sense to retire older versions of operating systems. However, special arrangements have been developed by Microsoft to maintain older versions of operating systems that are popular amongst its users. During the2015 to 2017 Window 7’s extended support period, Microsoft offered updates for the security of the system.

Additionally, Microsoft also noted that transition in January 2020 after the retiring of windows 7 will not be as smooth for enterprises and large organizations. Thus, to ensure that users still using the operating system post-January 14, Microsoft introduced the Extended Security Update Program that will hold validity till January 2013.

During this period, users are given enough time to make the transition. With this program, enterprise and organization users will pay an annual $50 fee per device during the first year, $100 annual fee in the second and $200 fee in the third year. However, for users that have actively subscribed to windows 10, Microsoft offers a cost-cutting solution by offering the extended security update program free for a whole year.

IoT Windows 7 Devices

In addition to your desktops PCs and laptops, many other devices are commonly known as the Internet of Things devices also use a stripped down version of Windows 7, which is designed to run on devices with limited resources and functionality.  These devices include ATMs, point of sale terminals and medical devices.

The stripped down version of Windows 7 however, doesn’t shield these devices from the risks of security threats. IoT devices are posed with a risk of ransomware attacks and botnet viruses from hackers.  Botnet viruses normally invade the devices and deny the services offered by the device. This is because these smaller devices are normally the epi-center of operations and functions.

Thus, ransomware attackers are normally successfully paid by the owners. The stripped down Windows 7 offers a viable solution to these devices as their limited resource and function prove to be somewhat difficult to accommodate newer operating systems.

Additionally, even if one chooses to use an update system, it means that they need to invest in a newer device which can be too costly. Thus, to keep providing security for such devices at a cost-cutting solution, Microsoft will continue to support the Windows 7 Embedded Standard 7 service pack until October 2020 for some versions and through 2021 for others.

The Transition

It’s safe to say that even though the ending date has confirmed to be January 2020, the chances are that Microsoft will offer yet another critical patch after the deadline. This is because of the myriad of users who will be virtually abandoned without the patches. However, even with this prospect of Microsoft’s safe the day yet again, it is wider and safer for many organizations and enterprises to do the switch and transition now.

As much as it is costly for large organizations and enterprises, it is much easier for single users to do a switch to Windows 10. Thus, other than keeping yourself at risk, why not make a small investment for a newer operating system. Plus, even if you choose to opt for the extended security system, the cost still stands to be almost the same r even more.

Examples of Highly Effective Niche Marketing Strategies

There is a huge list of different marketing strategies to increase business profits. Despite this, one of the most popular is a niche or focused strategy. It has its disadvantages and advantages, however, small, medium and large businesses use it to increase their profits.

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Niche strategies are appropriate:

  • in the presence of a sufficiently large segment that ensures the required profitability and growth prospects;
  • if there is no interest in the segment on the part of industry leaders, which reduces the likelihood of competition with them;
  • if there is a sufficient number of segments in the industry to select the most attractive of them, corresponding to the potential of the organization;
  • if the entity wishing to service the segment has the appropriate experience and resources.

Even a small organization, using a niche strategy, can achieve a competitive advantage if its products are attractive to the segment and it has a successful competitive position.

The disadvantages of niche strategies include:

  • The likelihood of the entity being pushed out of a narrow target segment by competitors (by offering a product that better meets customer needs or by obtaining resources that exceed the company’s resources);
  • The likelihood of erasing differences in customer needs between the target segment and the rest of the market, which will open the way for competitors;
  • The likelihood that the segment will be highly attractive to a large number of competitors, which may significantly reduce its profitability.

Examples of companies that have chosen various niche strategies

eBay (electronic auctions); Porsche (sports cars); Cannondale (elite models of mountain bikes); Horizon, Comair and Atlantic Southeast (passenger airlines with low traffic at a range of 50-250 miles); Jiffy Lube International (refueling and lubrication of cars, minor repairs); Enterprise Rent-a-Car (rent of cars instead of repaired); Bandog (restoration of tires; the company actively offers the services on hundreds of parking places of trucks); Motel 6 and Ritz-Carlton.

Niche strategies in the hotel business MOTEL 6 and RITZ CARLTON compete in different segments of the hotel services market. MOTEL 6’s focused strategy is focused on low costs, while RITZ-CARLTON has focused on differentiation.

MOTEL 6 is focused on the poor travelers who need a room for one night. MOTEL 6 offers them clean, comfortable rooms without any excesses. In order to reduce costs, the company chooses inexpensive sites for the construction of buildings near highways with heavy traffic; builds hotels without bars and restaurants (but sometimes with swimming pools); uses standard designs, cheap materials; in the rooms only the most necessary furniture.

All this reduces the cost of both construction and maintenance. Since there are no bars, restaurants and additional services in the hotels, the company manages only the registration staff, technical services, and cleaners. In order to attract travelers who need a modest but comfortable accommodation, the company uses radio advertising, which involves well-known radio commentators. Advertising highlights the advantages of MOTEL 6 cleanliness, comfort, quiet atmosphere, low prices.

The RITZ CARLTON is aimed at travelers and customers who are willing to pay for excellent service and personalized service. RITZ CARLTON hotels are distinguished by their excellent location and magnificent room views, architectural style with national flavor, great restaurants, fine cuisine, luxurious lobbies, swimming pools, gyms, technical perfection of rooms, various hotel services, large and well-trained staff.

Both companies focus on fairly narrow market segments. The competitive advantage of MOTEL 6 is its low cost and limited range of services for unpretentious travelers. The advantage of RITZ CARLTON is in a wide range of services for sophisticated customers. Both strategies are successful, albeit different. This is explained by the heterogeneity of the hotel services market, which has different segments with different needs and financial capabilities of consumers.

A niche low-cost strategy is widely used in business. Manufacturers reduce marketing, distribution and advertising costs by moving to direct sales in retail stores and store chains, delivering standard branded products at discounted prices. The combination of cost advantage and narrow market niche service gives good results if the company finds ways to reduce costs and limits the target audience to a particular market segment.

At the other end of the market spectrum are such companies as Chanel, Rolls-Royce, Haagen-Dazs, and W.L.Gore, which have created niche differentiation strategies focused on elite market segments that require first-class products and services. In any market, there are segments where customers are willing to pay more for additional product features, allowing companies to implement focused differentiation strategies that serve an elite customer base.

Another example of a successful niche differentiation strategy is the elite chain of Trader Joe’s 150 outlets, a combination of a delicatessen store and a food wholesale base. Trader Joe’s customers buy expensive exotic products along with a standard set of common groceries, so the store’s stock contains exquisite products such as salmon sandwiches and jasmine fried rice, and at the same time standard products that can be found in any supermarket. Trader Joe’s difference from its peers is not only the combination of exotic and conventional products and competitively low food prices, but also the opportunity to turn a regular grocery shopping trip into an exciting, entertaining experience.

Blue Mountain Agent has a strategy of differentiation in the production of greeting cards and differs from its competitors – Hallmark and American Greetings – not only by the distinctive design and content of its cards but also by the presence of electronic greeting cards.

Conclusion

While selecting a particular niche as the primary focus of attention makes it much easier to find and attract clients, it is essential that there are enough clients in that niche to make it an advantage. An animal shop, targeting a wide range of pet owners, will have far more potential customers than a shop specializing in pet ferrets or poodles only. These niches may be too small for the local market.

Veterinarians specializing in the treatment of cats or horses stand out against the background of general practice veterinarians and can position themselves as experts in this niche. This will already be an advantage of niche marketing – people often prefer to deal with narrow specialists who focus on one narrow niche.

Applying a niche strategy always gives good results, especially in startups, the clearer the distancing and dissimilarity to competitors for a certain category of clients, the greater the chance that the project will “take off”. If you’re a startup, fast business loans can help you a lot. Most entrepreneurs experience a sudden need for extra cash at some point during their careers, especially startups.

What Managing a Business Looks Like in 2020

Technology has slowly assimilated itself as an integral part of running a business over the past decade or so. There are many things that have changed when it comes to running and managing a business thanks to technology, and some aspects are better than others.

Wherever you are personally with technology, there’s no denying that it is a big part of a business these days. If you’re struggling to get yours off the ground and wondering what technology you should be using, we’ve got some answers. Let’s take a look at what managing a business looks like in 2020 when it comes to choosing your essential tech supplies.

1.     Anti-Virus Software

There’s a good chance that you’ll have all of your business information stored on a computer, or multiple computers. Most people who are running a business these days have made everything digital, which is great for efficiency and productivity.

However, there is always the risk of exposing your business data to things like computer viruses. This is why it’s vital that you protect it from this risk through anti-virus software. This is one of the first lines of defense when it comes to your data, and it’s a pretty important one.

2.     Credit Card Processing System

We no longer live in a world where cash is king. Most people these days choose to use their credit cards over cash. This means that you need to make sure that you have a robust, reliable credit card processing system that enables people to purchase your product online.

Not only is this important to protect things on your end, but customers need to know that their credit card information is safe from hackers when they enter it.

3.     Employee Monitoring Software

If you’ve got a mid-sized business or even a large company, you may find it hard at times to keep track of each employee and what their specific job requirements are. While managers can help with this, you also need a way to keep track of their online activity, as well.

This is where employee monitoring software comes in. This is a great way to make sure they stay on task, to increase overall productivity. If everything is digital now in your company, your employees will be spending a lot of time online – and the more you know about how they spend their time, the better you’ll be able to run your business as a whole.

4.     Online Data Storage

Remember when we talked about the all-important business data you have stored on computers? Not only is it at risk of computer viruses, but there’s also the risk of losing it completely if you haven’t backed your company computers up.

Luckily, there are many different ways to store your data online these days. This is a great place to archive all of your business information, without it taking up extra space on those computers. This means that if anything goes wrong with your software system or those computers break down, you won’t lose any vital information.

As you can see, there is a lot to running a business in 2020 – more than you may have thought. With everything online these days, it’s no surprise that there are many different types of software and technological advances that we think are worth implementing with your business model. This is what managing a business looks like these days, and there are many benefits to it.