Once you have got your website up and running of course, you want to keep it going at its best. You’ll be aiming for a place on the hallowed first pages of searches and constantly pushing to be at the top of the list. It can be tricky to know where to start. But when you know the right keywords and working links can secure a top SEO ranking, it could be the difference between success and failure. Finding the right SEO plug-ins will help.
If you’re looking for the most popular and probably the most efficient SEO plug-ins for your WordPress site, look no further than Yoast SEO. It enjoys top ratings with its impressive range of features. It receives regular updates, comes with a great interface and serves as the most user-friendly option for anyone looking for a way to maintain the SEO-friendliness of their site.
Another great thing is that Yoast SEO comes with its own dedicated website where you can enjoy premium support and connect with others in a thriving community of SEO specialists. For some businesses, going for Yoast SEO premium is a great choice because it users have access to advanced features such as previewing sites on social media platforms, finding the best keywords and optimizing the page for at least five and getting internal link suggestions. It is wise to consider these features when making a choice.
All in One SEO Pack
Just like Yoast SEO, the All in One SEO Pack works great to keep your SEO campaign up to the mark. It is ideal for those looking for a complete suite of SEO backend solutions. You enjoy premium support along with impressive features for a reasonable nominal fee. You can also get your business license from the developer. It works particularly well if you’re one of many customers relying on WooComerce. Install this plug-in and you will be able to find additional tools such as SEO for categories, video SEO module and custom taxonomies.
If you’re looking for a robust SEO tool for your WordPress site but don’t want to shell out any money, try SEOPress. This completely white-labeled plug-in works amazingly well to help you manage your titles and meta descriptions for all your pages. By using it, you will also be able to simplify the task of creating HTML and XML sitemaps, optimize tags for content sharing and track your performance with Google Analytics.
Broken Link Checker
In case your goal is to find an impressive SEO plug-in to run an audit of your website, you may want to put your money on Broken Link Checker. You can use it to clean up your site as you can easily find and remove any broken links. It also simplifies the task of fixing redirections. By making these corrections, you will notice a fast improvement in your SEO rankings as well.
Pro Rank Tracker
It is yet another impressive WordPress SEO plug-in that you can use to analyze your SEO rankings. Installing it will help you get plenty of information regarding Searching Engine Results page, which in turn, will help keep an eye on your site’s position.
Can you really afford to miss out on getting the most from your website? Any quick online search will find your a near endless list of SEO helpful plug-ins, but be sure to check the one you find at https://digitaldominationdojo.com/wp-seo-plugins. Whether you go for using individual plug-ins like Yoast EO or Pro Rank Tracker or for a full toolkit like All in One, in these highly competitive times, it would be foolish to not have at least a couple of these really useful plug-ins ready to use close at hand.
Pick the Best WordPress SEO Plug-ins to Manage Your Campaigns Efficiently was last modified: October 19th, 2019 by Lyle MacLeod
In today’s hectic schedules people find it tough to maintain a perfect working job and look for easier alternatives. Setting up a freelancing business is a step that most such people take so that they get the flexibility of working at their own pace. However, doing so requires a lot of effort and patience in the initial years and here we share with you steps that freelancers should take to set up their own business.
Define the Goals
First and foremost you need to find out what goals you want to achieve by setting up this business. Is it that you want to make money or you are just starting the business to a network? Whatever kind of goal-long term or short term you have to take care that you are clear enough about it. You would also need to find what niche you want to make your career in. Are you interested in writing, designing or software development? The choice of the stream would pave the way for your prospects.
Obviously, you would not be working for free and the payment needs to be prompt. If you are looking for a long term work then prepare an invoice format that you would want all your clients to fill. The invoice should have all the details of the work you have done along with the payment you should receive. Alongside you may also need to set clear payment terms about the frequency of payment and any late charges that you impose in case of a delay.
Finding the Right Clients
Next up you need to find out places where you can find clients which would be profitable for you. Normally there are many job boards that can give you a breakthrough. However, it is not necessary that all the job boards would have trustworthy clients pertaining to your field. You may have to look around and figure out which ones are the best places to invest your energy in. Don’t make the mistake of dabbling into all kinds of industries at one shot. Instead, keep it limited to just 2-3 niches where you feel you can derive the maximum benefit.
Next, you would have to set a particular price for the work you are offering. When such a situation arises you must first find out what the average rate for this kind of service is. If you charge more than what the existing rate is then you should have a solid reason behind doing so. Until you are set perfectly in the business you may have to compromise on your rate but later on, you need to maintain a fixed stand.
If you are deciding to foray into the freelancing field be prepared for disappointment and successes as well. By following the above tips though you should be able to make good money within a few months of starting. Expect some harsh work in the beginning though things should simplify in a year or two. Keep your horizons opened and set payment terms clear before any deal to avoid any confusion later.
Steps Freelancers Should Take To Set Up Their Own Business was last modified: September 6th, 2021 by John Bickley
Many people conduct their businesses online. It’s a fast and popular method, which brings many dividends. One of the most important parts of successful business promotion is the content. Every website should be stuffed with proper documents and informative blogs, articles, and other papers. Besides, a website owner is supposed to write emails, reports, reviews and so on. They are necessary when a businessman works with partners, clients, and suppliers. Therefore, properly developed writing skills are of great importance.
Not all people are gifted in writing. The others may have problems with business writing, which is formal, strict, and professional. Such people have to look for some possible solutions. Of course, they have to practice every day and read appropriate literature to become experts. Some of them use online help.
There is an essay writing service which can help to boost the writing productivity of any business platform. The experts write thematic business papers that fully suit the purposes of clients. They are of exceptional quality and unique. All the orders are written on time, private data is secured, and we set fair prices. Feel free to visit a professional essay writing company to find out more details. You will be satisfied with the capabilities, which will bring your business website to the new quality level.
We can also recommend several tips. They are good enough to boost your writing productivity with your own effort. Be attentive and try to use them properly.
Organize Your Thoughts
It’s essential to be always organized and understand what you’re supposed to do. Before you even begin to write, you should identify some important issues. These are as follows:
The main message;
Effective ways to deliver it;
Understanding your audience;
When and where to apply;
What are possible problems;
How to overcome problems, etc.
Keep these points in your mind and organize your thoughts. Thus, you’ll know how to start and what to write about.
Be Concise and Logical
Business papers differ from other pieces. They are not some sort of storytelling. They always get right to the main question of the paper. Therefore, follow this simple but important rule. Don’t write too long sentences, as well as long paragraphs. If you have done so, see how you can divide them into smaller pieces. Short sentences and paragraphs make any text more readable and pleasant to the eye.
Never go astray. Once you have reported the main purpose of your paper, stick to it. Don’t write pointless sentences that don’t affect the topic of your paper. You may find a possible solution at DoMyWriting. All the explanations and examples must fully suit your topic.
Avoid Unknown Words
Some folks adore playing with words. This habit negatively reflects on their writing. They begin to use too many unknown and overly “wise” words. It is understood that if you write about business, you ought to use certain terms and definitions, which belong to it. Most people may not understand them and so, a good writer explains them. If they are inevitable, provide clear examples and explanations.
However, don’t write too many unfamiliar words. Otherwise, your text will be a real mess of explanations. Cut out jargon, professional terms, slang, and similar words. Use them only when they MUST be used. Other terms can be substituted with common and well-known words.
Use Active Voice
It’s also vital to cut out passive voice to a few sentences per text. Active voice is much better for most papers and business is no exception. Why is it better than passive constructions? Firstly, the active voice makes our speech more dynamic and faster. Secondly, the passive voice takes more words to finish our thoughts.
Compare two plain examples:
Passive: The book was read by me.
Active: I read the book.
It is easy to see that an active construction took fewer words to finish the sentence. Consequently, it affects the way your text looks like. Your sentences will be shorter, which won’t make them unreadable. Besides, it will be comfortable and quick to read them. Of course, your readers will likewise understand your message better as well. Lengthy texts may take away their concentration and attention.
Be Attentive and Professional
Always give heed to the names, gender, positions, titles and similar essentials. Your documents should be formal and professional. When you turn to other people, make sure you know their full names, ranks, and some responsibilities. If you are precise, people will notice it and will be grateful for your attention.
If you want to engage a person in your writing, use the pronoun “you”. The practice shows that people become more interested in what they read if the author turns to them like “As you can see…”, “You may notice…”, “You are welcome to…”, etc.
State a Clear Call-to-Action
Every business document has a “call-to-action”. It clarifies the main intention of the author. He or she may want to:
Regardless of your purpose, this sentence or two should be straight to the point and clear. Use proper language that fits the content of your paper and deliver a plain message of what you expect the readers should do.
Memorize these tips. They are universal and can suit any business direction you choose. Use them wisely and you’ll gradually become a great business report writer. Besides, seek other methods and writing activities to improve the productivity of your business in other aspects.
How to Improve Writing Skills for Your Small Business Productivity was last modified: March 22nd, 2021 by Sergey
For Ryzen processor choosing the motherboard is easy yet some crucial factors need to be considered while buying. Ryzen ‘s 7th Gen launch was frightening the motherboard industry as people were confused whether the socket, CPU, APU, and the chipset would fit them or not. However, the good news is that there are plenty of motherboards for the Ryzen-7 2700Xprocessor and we must choose the right one. There is a foreseeable future with the Ryzen processor as they unlock various capabilities in PC, starting from USB to graphic cards that you install. Also, the full range of chipset is an additional advantage for the processor to adopt the various features in the PC.
How are Ryzen processors making its way in
the motherboard platform?
7th Gen processor has changed the game, especially with desktop computing. They
offer an amazing unparalleled mixture of single-core and multi-core
performance. It makes the Ryzen’s 3000-Series of CPU, and the ideal choice for
the PC to build. It supports various functionalities like 3D Modeling and
rendering software, Workstation for Adobe After effects, run as dedicated
render notes and video editing for PC. That’s how it becomes the highly tricky
choice to make in choosing the CPU and motherboard.
However, here, AM4 Motherboards like X470, B450, X370, A320, and B350 support the 3rd Generation Ryzen. Even Ryzen-9 3900X is supported, making it viable for the various possibilities and can handle any high-end models of CPU.
here are some of the common considerations for buying the right motherboard for
CPU choice will determine the compatible chipset option. If you are using your
computer for high-end purposes, then AMD or Intel makes an ideal choice. The
high-end chipset is known as Core X in Intel and the Threadripper in AMD
chips. In this case, there is one choice
to make for the chipset which will be X299 for the Intel and X399 for AMD.
Simultaneously, if you’re using your computer average purposes or simple
multipurpose tasks, then you can choose any of the chipsets from Z370 from
Intel and X370 or X470 from AMD. In this case, you can install the graphic cat
and use it for the small number of multi-drives that does not load the
processor like Ryzen.
However, motherboard for Ryzen-7 2700x is compatible with the X570 chipset as they give professional features and functions. The PCI-E 4.0 bandwidth becomes accessible with the NVMe storage for the system. It provides high-speed, and the quality of the functions becomes commendable.
a processor socket is one of the essential elements when it comes to
compatibility. There are numerous sockets available from the past, but only
three of them are applicable for the processors that are trending now. It is
namely BGA, LGA, and PGA. The Intel processors support only LGA sockets. PGA
and BGA support the AMD processor. These sockets are mostly available as a
default setup in the motherboard. They are bonded in most of the cases, and
neither you can to buy them individually nor you can upgrade them.
The form factor is one of the best ways to choose a motherboard. They include all the specification, general shape, and size of the processor. Also, they have the element for placing the right power supply case. For the AMD Ryzen-7 processor, ATX becomes the right choice. They are integrated form factor which will include the standard location for the mouse, video connectors, keyboard, I/O ports. It has become widely popular and for the reason that the design specifications can be changed later, such as power supply and cases. ATX includes a 20-Pin connector for the power supply. Hence, there is no overlap between the drive bays and motherboard. The integrated I/O port connectors are soldered here in the motherboard. That’s how the ATX become an excellent design for the AMD Ryzen processors.
Difference between AMD and Intel
AMD and Intel are always competing in the field of the motherboard. They always come out with the next best thing and stay ahead with each other. Both of the products are closely related, and there are only minor differences. However, AMD motherboard would work only on the processor of AMD, and similarly, Intel Motherboards work only with Intel Processor. It leaves those to the direct sale of processors as it corresponds to what the consumer preferences when it comes to the motherboard. Also, socket becomes the most critical difference among them all. For example, the motherboards with LGA are suitable only for Intel, and AM sockets are for the AMD motherboards.
you compare them on general standards, AMD processors seem to be affordable
than the Intel processor. Those who have the budget choice they probably choose
AMD over Intel as there is only a thin line of difference between them.
These are some of the essential elements that you must know while you pick the motherboard for Ryzen 7 2700x processor. You can also check for the comparison of the performance, functionality, compatibility, and extensions before you purchase the right one. However, make sure you do proper research and know your needs before finalizing your decision. Otherwise, you may end up buying a wrong motherboard that won’t be able to fulfill your needs. For more information, explore the internet.
How to Pick a Motherboard That is Compatible with Ryzen-7 was last modified: December 4th, 2020 by Joakim Jarl
When you want to market your business, you inevitably face a
dilemma over which platforms to market your business on. It is common knowledge
these days that from among a multitude of online platforms, Facebook,
Instagram, and Twitter can be employed to market a business successfully. But
what about LinkedIn?
Businesses, particularly small ones really underestimate the
potential of LinkedIn and the opportunities it could open up for them, even
though LinkedIn is said to be the treasure trove of Fortune 500 corporate
Let’s go over some statistics to give you an idea. As per
Fortune, TechCrunch, and Business Insider, LinkedIn has around 562 million
members. And as revealed by LinkedIn Marketing Solutions 100 million users on
LinkedIn actually have decision-making positions. While around 40% of all the members,
are actively using LinkedIn, looking for valuable content to read, grow their
business, reach new clients, and make precious connections.
So what does this mean for your business?
Make Valued Connections
LinkedIn’s basic function is to establish connections, not
only with your employees or friends but with your current and target clients,
too. With a major chunk of users in the decision-making and influential
positions at their respective companies, LinkedIn helps you reach these
influencers. Through this platform you can make them aware of your business,
services, and what advantage it may hold for them. Fortune 500 executives may
not find time or interest for Facebook, Instagram, or Twitter, but they
definitely spend their free time on this professional platform. So make the
most out of it and secure your next contract here.
The Only Place for
About 92% of B2B marketers,
include LinkedIn in their content marketing strategy since it contributes to
more than half of their website traffic. And around 3 million users on LinkedIn
get 9 billion impressions over their content per week. That’s a lot of
impressions! If you want to be at the top of your content game, LinkedIn should
be your priority among other platforms, since your content is more likely to
get exposure and legitimacy here.
Providing Increased and
Microsoft bought LinkedIn in 2016, for a substantial price
of $26.2 billion so that it can integrate LinkedIn with Skype, email, Cortana,
and other Microsoft products. Microsoft not just bought a social networking site,
but also a huge volume of user data the site garners. Quite obviously this
massive amount of data will enable Microsoft to customize its services for the individual
user e.g. displaying articles relevant to the current project you may be
working on, MS Office helping you connect to an expert via LinkedIn to aid your
project, Cortana preparing you for a business meeting and much more, turning
LinkedIn into a new horizon hosting a number of brilliant prospects for users.
Reach New Consumers
Even if you’re a B2C business, LinkedIn helps you reach new
customers. As mentioned above, not everyone uses social media to go through
frivolous content. Some are more interested in reading specialized, informative
and intriguing content, and participate in a discourse over that with
professionals. According to LinkedIn Marketing Solutions, 87 million
Millennials are part of its user base; they are our future or even present
decision-makers; and 44% of LinkedIn users are women. Whoever you’re trying to
reach, with a little bit of research you can gather a comprehensive understanding
of their needs, wants, and demands, before you target them. Make them aware by
posting fresh and stimulating content, provide them with a unique experience, start
a conversation, and foster a relationship. Think ahead and these efforts will
pay you back in quadruple now or in the near future.
Pool of Talent
A major chunk of LinkedIn users are job-seekers. If you have
a vacancy, LinkedIn can provide you a huge talent pool to choose from. Other
job posting sites only give you surface information about a job-seeker which is
basically their CV, but a candidate is more than their CV. And LinkedIn allows you
a glimpse into their activities, opinions, and knowledge, which can help you
find the best match for your company. Just head over to their profile and see
their activities on LinkedIn, the articles they’ve published, the projects they
are working on, etc.
LinkedIn Groups for Advice
Whenever you face obstacles in a decision-making process in your
business endeavors, you wish that you had a contact with a certain industry
expert, who could advise you and give their perspective. LinkedIn makes it
really easy for you to achieve that support. LinkedIn groups are a great place
to post your queries and a dozen experts in that field will come around and
provide you with their individual perspective that stems from their unique experience.
Credibility and Expertise
Whenever someone googles your business, your LinkedIn page
is going to be among one of the top search results. People usually prefer to
click over a social media platform rather than a website page, unless they are
purchasing something from there. Social Media platforms provide deeper insights
to the researcher about your business, its activities, and its culture, which
is a huge factor in establishing your credibility, expertise and a stellar
reputation. It’s imperative that your business keeps its page updated with new,
useful and Keyword-filled content; that helps interact with and gain the trust
of other users, business leaders, and industry experts.
If your business is not on LinkedIn, you are missing out on
spectacular opportunities this platform can provide you. With the onset of high speed internet, more
and more businesses are depending on social media platforms to search for new
opportunities, new customers, ideas and information. LinkedIn’s goal is to
reach 3 billion users and make it the professional hub for the entire world.
Imagine connecting to those 3 billion users and the subsequent effect on the
growth of your business. So go ahead, and flaunt your business and expertise to
Why Is LinkedIn Good For Your Business? was last modified: March 2nd, 2020 by Tina Anderson
Time, one of the most
valuable resources for busy entrepreneurs, should be valued above anything
else. Yet, entrepreneurs are expected to strategize the marketing campaigns,
plan their budgets, set meetings, and engage in active networking all the time.
But how to find enough
time for all those facilities? In fact, time management tips, as suggested by
pro essay writers from Essay
Shark, might assist entrepreneurs in managing the resources properly.
This is extremely applicable even when it comes to time management, a truly
scarce resource in modern business realities. So, let’s review the most
accurate time management tips for entrepreneurs, which would save you some time
in the intense realities of entrepreneurship.
Keeping in mind all those countless tasks and responsibilities that should be handled daily, entrepreneurs shouldn’t rely too much on the memory. Even if entrepreneurs are masterminds of the contemporary world, it’s somewhat common to forget or misremember important details. So, using a scheduling platform of some sort, such as Google Calendar or any other cross-platform application is a must. Basically, if you comply with the regular addition of events and tasks to your schedule, your productivity and KPI would enhance accordingly.
This specific rule is
extremely applicable to the vast majority of entrepreneurs, who are obsessed
with an immeasurable flow of tasks regularly. Only by prioritizing,
entrepreneurs might omit distractions and burnout. The prioritization best represents its
validity in terms of putting the most important tasks first. One of the most
viable tools is the so-called prioritization and delegation matrix, which might
become your roadmap. By doing so, even the busiest entrepreneurs might ease
their daily workflow by not being distracted that frequently.
3. Pareto Principle
If you’re a genuine
entrepreneur, don’t you dare forget about the Pareto Principle. Basically, this
rule, which is also known as 80-20 rule, states that 20 percent of all work is
responsible for 80 percent of all results. Once you secure yourself on a top
management position, the application of prioritization, delegation, and Pareto rule might boost your
time management skills as well as the overall success of the team. In the
modern world of technologies and mobile appreciation among business
entrepreneurs, you might even download some specialized Pareto mobile apps.
With their use, you’d emphasize planning over the mere allocation of duties and
4. Start your Day
When it comes to a daily schedule of entrepreneurs, each
minute matters. Although daily scheduling is usually one’s responsibility,
starting a day earlier might be a panacea for busy weekdays. With some extra
time early, entrepreneurs are most likely to boost their daily performance.
Despite the fact that this rule is applicable only to some entrepreneurs, meaning that it’s not
universal, business people should facilitate this habit to accomplish genuinely
outstanding performance results
5. Long-Term Roadmap
Another valid option for time management is a deployment of
healthy alternatives to ordinary to-do lists. By creating a meaningful
long-term roadmap, any entrepreneur is capable of measuring the empirical
progress with abstract objectives. Even if you’re working within a small team
of five people, the presence of a long-term roadmap is a determinant of
your management skills and functionality of yourself as an entrepreneur.
Regardless of what measurement techniques you apply, be sure to measure your
KPIs and compliance with predetermined aims and objectives.
6. Give Yourself Some
Yeah, you read it right.
Time management should not be misinterpreted as a framework for fast burnouts
and uninterrupted work for twelve hours daily. But how really a break might be
potent in terms of time management of entrepreneurs? The answer to this
question is somewhat simple. By taking a couple of breaks during your working
day, you’re most likely to return to work being more focused and energetic. Although
you might perceive ten-hour brainstorming marathons as something useful for
your business, we commonly advise not to get lost in the middle of that process
because of no rest.
If your entrepreneurial
tasks are focused on the web presence, you’re most likely to know how
distraction works. Messages on the social media services, updates on LinkedIn,
and new blog posts from the competitors wouldn’t make your day more productive.
If you’re required to spend some time in front of your desktop or laptop, don’t
forget about filtering the quality and quantity of the displayed web content. Sometimes, the best
decision is to close all the tabs and switch off all notifications and just
stay focused on the task. It wouldn’t be a big of a surprise to tell that this
tip will have noticeable implications on your daily schedule
8. Avoid Multitasking
One of the most harmful
habits of busiest entrepreneurs is multitasking. In the modern business
climate, it’s naturally believed that multitasking might be a panacea in time
management and allocation of tasks. Unfortunately, this rule works just the
opposite. The main problem with multitasking is the overall amount of
distractions you make each time you switch to another task. The problem is that
you wouldn’t boost your productivity with this technique
since it works not as one could perceive from the first glance. Omit it for the
sake of time management and overall productivity.
9. Productivity Spot
This tip is universal to
all entrepreneurs all across the globe. All you’ll have to do is to identify
and stick to your beloved physical space, which best boosts your productivity
and comfort. For some, such a productivity spot might be the office, while
others would universally prefer their homes or coworking spaces. Regardless of
your choice, just stick to the location where your value-added actions are best
No, this tip isn’t about
breathing techniques. You should always remember that your business idea or
entrepreneurial startup should aim for excellence, but not by all means.
Regardless of the niche, you’re aiming to capture, no business might become a
market leader in just a few weeks. So, if you’re struggling with time management by obsessing yourself
with too many tasks regularly, just try reassessing your attitude to long-term
success. In most cases, your success will come sooner, but not earlier; so
don’t be that overwhelmed and allocate your workloads adequately.
In case you strive for excellence and long-term growth of
your entrepreneurial project, don’t forget about the aforementioned time
management tips. When it comes to vital recommendations and suggestions, the
unveiled above top ten tips would definitely assist your endeavors. So, if
you’re looking for maximized results in less time, let those time management
tools and tips become your habits and norms.
10 Time Management Tips for Entrepreneurs was last modified: November 12th, 2019 by Thornie Longmuir
Why pay monthly for an expensive Cloud-Based CRM when you can own a PC based solution for a one time price? With DejaOffice you can work on PC or Phone even when offline, and then sync when you are back online. Simple Customer Relations that includes History, Follow Ups, Email Forms and more.
Featured in Forbes
Forbes writer Gene Marks has highlighted our product DejaOffice PC CRM in an article titled On CRM: Is A CRM Necessary? And to answer the title question: Yes – as long as you want your business to grow!
DejaOffice PC CRM is an affordable solution for Small Business. It is a PC based Contact manager. You buy it as a one-time perpetual license. There is a Multi-user version available, and also an Outlook Add-In. Make notes, schedule, call and delegate tasks. DejaOffice provides a complete solution for Customer Relations from your PC and your Phone.
Pro – Multi-User
A five-user license for $199.95 one-time purchase; DejaOffice provides everything you need for shared scheduling and contact management. Each of your staff logs in with their individual ID. The Contacts, Calendar, Tasks and Notes can be shared, or be individual per each staff member. Each person can elect to make a Contact or Event Private, in which case no one else can see it. If a staff members changes you can easily re-assign their activities and tasks as a batch. DejaOffice is everything you need for the small office except for the monthly charge. https://www.companionlink.com/pc-crm/pro/.
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If you currently use Act! or GoldMine, you can integrate DejaOffice into your current CRM database. Use the express version as an Act! Add-on to quickly handle history and activities, and also integrate with Outlook and DejaOffice Mobile CRM. Act! does 1000 things that DejaOffice will not do. But if you want to quickly add notes, activities and sync to Mobile, DejaOffice provides a great way to handle basic CRM functions on your PC Desktop. https://www.companionlink.com/pc-crm/express/.
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Affordable CRM for Small Business – DejaOffice PC CRM was last modified: January 20th, 2020 by Wayland Bruns
us use the internet extensively in our day to day lives, but few of us really
think about how it works on a fundamental level. Understandably, most people
assume that the inner workings of the internet are far too complicated for them
to understand. Let’s change that, shall we?
from satisfying curiosity, it seems that, given the prominent role that the
internet plays in our lives, we should have a better general understanding of
how it works. With modern high-speed internet connections, websites and online
services load in seconds. This can mask just how much is going on behind the
scenes whenever you connect to the internet and leave your homepage.
Requests and Responses
simplified explanation for how the internet works would be this: you (the
client) sends a request to a website (the host). The website sends back a
result, which is then displayed in your web browser. This all happens so fast
that you might not realize there are several things going on under the hood when
you connect to a website.
websites consist of a variety of different elements, each of which needs to be
requested individually. The underlying code of a webpage, written in HTML
(Hypertext Markup Language), tells the browser what it needs to request in
order to display the webpage, as well as general instructions on how to display
it correctly. This enables dynamic websites that display differently according
to the device being used.
data is sent back to the client from the host, it is broken up into thousands
of packets. Each packet contains a tiny bit of information about the file,
which the browser then reassembles. These files can be divided into two
categories – assets and code files.
files contain code that can be written in a number of languages – HTML, CSS,
to be displayed or downloaded.
that you connect to are hosted on servers. You can think of a server as a big,
internet-connected computer. Servers that just need to serve up website data
might be quite basic in terms of computing power. However, you can also rent
servers that have the specs of a high-end gaming rig.
More complex websites
require more powerful servers and websites that experience huge volumes
of traffic often utilize multiple servers, with auto-routing protocols
directing new users to servers where the load is lightest.
have operating systems installed – usually special versions of
Linux or Windows. These operating systems are designed to sit on servers
and handle their connections. Think of the operating system as one of those
switchboard operators that used to route phone calls. When a client connects to
a host server, the operating system knows what to do with the incoming
server receives an HTTP request, it knows how to process it and, if successful,
return an appropriate response.
for the client to communicate with the host, they need to both use a common set
of protocols. These common protocols ensure that any devices that need to
connect to the internet are able to do so. Without this standardization,
different parts of the internet would require different software for access.
Conversely, different protocols can be used, as in the case with TOR, to create
networks that behave differently.
are two protocols that are fundamental to how the internet works – Hypertext
Transfer Protocol, Transmission Control Protocol, and Internet Protocol.
Collectively, these are the protocols that allow online devices to communicate
with one another.
HTTP: This protocol defines a common
language for the client and the host to use to talk to one another. Requests
that you send to online servers will be in HTTP format.
TCP/IP: These communication protocols
dictate how data travels across the internet. Specifically, the IP Layer is
responsible for directing packets to a specific computer. The TCP Layer is
responsible for directing those packets to the right port on the client computer,
so they go to the right application.
Domain Name Service
the URL, ‘http://www.example.com/pogs/boglins’.
The ‘example.com’ part of the URL
contains information about the host’s location and identity. The ‘/pogs/boglins’ part of the address
specifies which bit of the website you want to access. You can think of the
first part as being like a phone number, which puts you through to a particular
business, and the latter part an extension that enables you to connect directly
to the right phone.
don’t work with words, they work with numbers. The URL example.com is nice and easy for a human to read, but it’s not what
your computer wants. In order to connect to a host, your browser needs to know
the IP address of the server you are trying to access.
In order to find the IP address, your browser performs a Domain Name Service (DNS) Lookup. This process is akin to a person looking in the phone book for a telephone number.
register a domain name, you are assigned an IP address. So, when example.com is registered, it is added
to the domain name registry, along with the associated IP address. When a
browser performs a DNS lookup for example.com,
it will find the associated IP address of the server where the website is
stored and will establish a connection before sending the users’ request.
component of most webpages is an HTML file. This is the source code of the web
page; it contains all the instructions a browser needs for displaying the page
correctly. It also tells the browser what assets it needs to request from the
Each additional asset represents
a different request between the client and the host. Sometimes, the HTML code
will call for an external script, perhaps a Python or Perl script. Within this
script, there may be subsequent calls for other assets. No assets are loaded
unless they are requested, however, many web browsers will cache certain
elements so that if you visit the page again, you only need to load content
that has changed.
click a hyperlink or enter a URL into your web browser, your web browser
performs a DNS lookup, which tells it the IP address of the server hosting the
website you are requesting. It then establishes a connection with the host
using the TCIP/IP protocol.
connection is established, the client sends an HTTP request to the host, either
asking for the homepage, or for a specific page or file.
client’s request is successful, the host will send the data requested. Before
the data is sent back to the client’s web browser, it is broken into packets.
The web browser then takes all those individual pieces and puts them together
into individual files. Initially, this is usually the HTML source code for the
web page, which tells the web browser what assets to request and how to display
them. The browser then renders the website you see.
you connect to a website, there is a lot more going on than it initially seems.
Think about how many individual elements make up the websites you used every
day. Even though it happens in the blink of an eye, your web browser and the
server have to do a lot of communicating.
How Many Devices Does Your Connection Go Through Before Reaching a Website? was last modified: November 12th, 2019 by James Keenan
If you have a website which you use for business or if you have a personal website, there is one thing for sure, you have invested heavily in that website whether it be with time or staff time or money. You may have spent a great deal of your hard-earned money employing graphic artists, content writers and so on to have your website ready for use. You, therefore, need it to be hosted in a way that will offer you reliability, service, and efficiency.
Hosting, for those who are unclear, is simply a way of you having your website displayed on the internet for others to see and access. In the same way that you would save your own documents on your computer, a web host will save your website on to their server and then provide access to the internet for all to see and use. The aim, of course, is to have a web hosting service provide you with this service at the best possible cost whilst not compromising on service, not all providers are the same. A reliable provider will make sure that your website has no ‘downtime’, in other words, periods when your site cannot be viewed by others. If you are a business, you will certainly want to have a stable service.
Web hosting should offer you a choice of packages to suit your individual needs and a good provider will be able to work with you as your business grows. Features such as automatic back up, having a free domain or SSL certificate could be important features.
It can be quite an overwhelming experience when you go to search for website hosting options as there are a number of ads for you to work your way through and not all will be offering the level of service or expertise that you need. So, how do you go about getting a good deal on your website hosting?
Bluehost is a company recommended by WordPress. They offer different types of hosting, so whether it be Shared, VPS or Dedicated hosting services, Bluehost will be able to accommodate your needs. They are a large, leading provider who has been offering hosting services for many years and so comes with a track record. They are well-reviewed from many satisfied customers.
You can access coupon codes in order to be able to get a good deal on their services.
If you’re on a budget and worried about your hosting speed, it may come as a surprise that there are a lot of cheap web hosts that can be fast, like these tested by Top 10 Website Hosting. They have a nice comparison chart showing the response times also along with recent data from customer service interactions.
Bluehost deals are some of the best around and in addition to being well priced, the service is also first class. There are deals to be had on all of their packages and with the versatile nature of what they offer, there will be a package to suit all needs.
Bluehost offers excellent customer support so whether you are a veteran user needing some specialist advice or whether you are a new user starting at the very beginning, the team is always on hand to help with all inquiries. They are experienced, so your call will not be a frustrating experience! You can choose from a number of contact options.
How to Get a Good Deal on Your Website Hosting was last modified: June 22nd, 2021 by Parth
Digital marketing, a.k.a. the art of online promotion, revolves around content. Without content, businesses would not be able to communicate their messages and promote their products. After all, content is information that is packed in specific ways, all depending on the purpose of a business.
Running a business website is simple. Running a successful
business website is complicated. Why? Because for a site to be effective, it
needs to feature
high-quality content. Unfortunately, that type of content doesn’t grow on
trees. It costs time, attention, and money.
If you’re a business owner or a website content writer and
you’re currently looking to skyrocket the quality of your website content,
you’ve landed on the right spot.
In today’s post, I’m sharing several techniques that should
help you improve the quality of business website content. No rocket science
here, just useful advice that should be tested and implemented!
Speak to Your Customers
content is simply content that resonates with your target audience. If the
information that you pack into articles, podcasts, videos, graphics, or
whatever type of media type you decide is absolutely relevant to your
prospective customers, you can consider your content highly qualitative.
Speak to your customers. These are the individuals who are
already trusting your brand, so they wouldn’t feel harassed if you were to ask
them for feedback. Ask them what they like, what they dislike, and what can be
improved. Do it manually or leverage surveys.
Make it Visual
of digital marketers leverage visual content in their social media campaigns.
of marketers suggest that visual content is the most important type of content
that they’re producing. Surprisingly or not, roughly 80% of
internet readers are skimming through content before making a decision to
consume it all.
I hope I’ve made my point. Visual content is extremely
important and should be an important part of any content marketing campaign you
develop and execute. Add relevant images in your articles, use videos when you
have to, and link to relevant infographics to summarize a lot of information.
Study Your Competitors
By working as a marketing executive at a leading dissertation help online
company, I have discovered that the single best strategy to optimize your
content is to pay attention to the competition.
Your competitors are trying their best every day. If you’re
an underdog, you clearly have to learn from them. If you’re on top of the
ladder, you can still learn from every mistake you discover.
I’d highly suggest you take advantage of competitor analysis
tools to study and assess the topics, performances, and influencers that
your direct competitors are presenting.
Moreover, pay attention to their website’s design, to how
they structure their content, and also to their sales funnel. If a competitor
is performing great, become one of their leads by following their email
Start with the Benefits
To immediately attract and retain the attention of your
readers while crafting blog posts, start by exploring an issue and quickly jump
to the potential benefits that the reader can reap if the problem is solved.
Promise that you’re going to help him achieve whatever he
needs to achieve (directly or indirectly) and then honor your promise. The
first paragraph is extremely important because that’s where readers usually
decide if it’s worth continuing.
Improve Your Headlines
When a prospect enters your website, he’ll be immediately
looking for short sentences that are supposed to lead him to solutions. When
scrolling on social media, users are mainly assessing headlines – if they’re
attractive, they click; if they’re not, they skip.
To improve your headlines but also your copy writing material, take advantage of power words. These are simply emotional words that create an immediate emotional reaction. They’re extremely persuasive because they’re immediately spotted by the subconscious minds of the prospects, making it hard not to click.
Use a Conversational Tone
Business content should be fluid and easy-to-digest. If you
want to keep your reader hooked, be conversational and add a bit of personality
in every piece of content you publish on your site.
Throughout articles, ask questions even though your readers can’t answer. Write like you’d talk to someone face to face. In fact, a good way to make your content conversational is to imagine that you’re speaking to your ideal customer. You can also leverage text-to-speech tools and create your text content without typing.
Optimize your Content
Consider factors in SEO and check your content for keywords. There are keyword checkers available on line. Keep in mind that every component on your site will be read both by human readers and also the automated tools that build search results.
Proofread Everything You Publish
Lastly yet very importantly, proofread all of your content
before publishing. A website that contains errors is not worth trusting.
Content is undoubtedly the most important element that
businesses need to constantly upgrade and perfect. Content represents
communication, and communication is key to the success of any modern business.
I often advise new entrepreneurs that before worrying on how
to create a website, they should worry about what type of content they’ll
regularly publish on that website and how will they keep their content’s
quality high. Take advantage of today’s tips and tricks and take your business
website content to the next level as soon as possible!
7 Best Ideas to Improve Your Business Website Content was last modified: December 21st, 2020 by Joshua Robinson